Lomography published clues for a new product announcement on Thusday

Lomography-teaser-1


Lomography has published four article-teasers for an upcoming mystery product that will be announced on Thursday, July 25th. Can you make any sense of the attached images/clues?

Update: as several readers have mentioned in the comments section, the new product will most likely be a Petzval lens. For more info check this and this link.

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