Adobe announced several new products today at their MAX conference:
Many other new Adobe products were announced like Illustrator 2020, Aero, Premiere Pro, After Effects, etc. You can find more information at Adobe's official blog and on adobe.com. See also what’s new in Creative Cloud.
The latest Adobe CC subscription plan rates can be found here (see also this page). A free Lightroom CC trial is available on this page (no credit card required). More information on the different Lightroom versions is available here and here. The different Adobe Creative Cloud options are described here.
For Adobe alternatives check the latest products from Topaz Labs, Skylum and ON1.