Fujifilm X-M1 camera, Fujinon XF 27mm f/2.8 R and XC 16-50mm f/3.5-5.6 OIS lenses officially announced

Fuji-X-M1-compact-camera-announced

Fujifilm officially announced their latest X-M1 mirrorless camera, Fujinon XF 27mm f/2.8 R and XC 16-50mm f/3.5-5.6 OIS lenses and a new firmware that introduces focus peaking for the X-Pro1 and X-E1 cameras! Other companies should take example from Fuji on adding features to old models instead of trying to sell you functionality with a new camera.

Some sample images form the X-M1 can be found here. Few photos taken with the Fujinon XF 27mm f/2.8 R lens are available here.

Fuji X-M1 basic specifications:

Fujifilm Fujinon XF 27mm f/2.8 R lens basic specifications:

Fujinon XC 16-50mm f/3.5-5.6 OIS lens basic specifications:


The first pre-order options are already available online:

Fuji X-M1 body only

Fuji X-M1 kits

Fujinon lenses

Hands-on videos and press releases:

FUJIFILM UNVEILS THE NEW X-M1 PREMIUM CSC FEATURING A 16.3 MP APS-C X-TRANS CMOS SENSOR, EXR PROCESSOR II AND A KIT OPTION FEATURING THE NEW XC16-50MM LENS

New X-M1 also includes a 3” tilting, high definition LCD screen, wireless image transfer for easy photo sharing and advanced filters for creative picture taking

Valhalla, N.Y., June 24, 2013 – FUJIFILM North America Corporation today announced the all new, premium FUJIFILM X-M1 compact system camera (CSC), the third interchangeable lens system camera introduced within the award-winning FUJIFILM X-Series. The X-M1 is a lightweight camera that includes the same 16.3 Megapixel APS-C X-Trans CMOS sensor used in the critically acclaimed FUJIFILM X-Pro1and X-E1 that delivers outstanding image quality, all in a premium, beautifully crafted body.

The X-M1 will ship with a newly-designed FUJINON XC16-50mm (24-76mm)*1 F3.5-5.6 OIS zoom lens that allows enthusiast photographers to capture crystal clear wide angle to mid-telephoto range images. The XC16-50mm is a versatile lens that is ideal for a wide range of photographic subjects, including stunning low-light scenes, true to life portraits and rich colorful landscapes. The lens consists of 12 all glass elements in 10 groups including 3 aspherical elements and 1 ED element. The lens features seven round-edged aperture blades, which offer 17 stops in 1/3 EV increments for precise aperture control.

“The X-M1 is a perfect combination of power and performance, all within a lightweight and well-built chassis. Photographers and enthusiasts alike can confidently take the X-M1 everywhere they go, and it will deliver images that exceed their expectations,” said Go Miyazaki, president and chief operating officer, FUJIFILM North America Corporation.

“The remarkable new X-M1 with its large APS-C X-Trans sensor, 3” tilting LCD screen, new XC16-50mm lens and easy wireless image transfer, gives enthusiasts the ability to capture amazing quality images and also share them effortlessly.”

Award-winning 16.3 Megapixel APS-C X-Trans CMOS sensor and EXR Processor II
The FUJIFILM X-M1 uses the same large APS-C X-Trans CMOS sensor that is found in the X-Pro1 and the X-E1 with a unique color filter array that minimizes moiré and false color without the need for an optical low pass filter. This makes it possible for the camera to maximize extremely high resolution, and to capture each image with accuracy and clarity when using high performance FUJINON lenses.

With the X-M1, users can set the sensor sensitivity from ISO200 to as high as ISO6400 in 1/3 step increments, and even take advantage of the extended range of ISO100 and ISO25600 to obtain amazingly clear and low-noise images even in low-light conditions when shooting at night or indoors.

Together with the EXR Processor II, the X-M1 gives customers incredible speed and response times with a start-up time of 0.5 seconds*2, a shutter time lag of 0.05 seconds and a maximum burst speed of 5.6 frames per second (max. 30 frames*3).

Compact performance and advanced features
The X-M1 compact ILC combines advanced features in a go-anywhere design. The X-M1 weighs just 11.6oz*4 and measures 4.6” W by 2.6” H by 1.5” D, about half the size of a traditional DSLR body. With a slim profile of 1.3” at its trimmest point, the X-M1 is easily carried anywhere, and can be trusted to deliver high-quality images.

Along with its large APS-C X-Trans CMOS sensor, the X-M1 also features a 3” tilting high resolution LCD screen with 920,000 dots for easy image viewing and framing at various angles.
The 3” LCD monitor tilts at variable vertical angles, facilitating both low-angle and high-angle shots whether on or off a tripod.

The X-M1 gives users additional flexibility with its built-in high precision flash, with the guide number 7*5, and Super Intelligent Flash technology that automatically controls flash strength according to scene types to reduce highlight clipping.

Easy Image Transfer with WiFi® button
The X-M1 features a WiFi button that lets users transfer photos and movies*6 from the camera to smartphones, tablets and computers allowing enthusiasts to upload high quality images to social media sites for easy sharing.

To connect the X-M1 to a smartphone or tablet, users can download the free dedicated “FUJIFILM Camera Application” to their iPhone™ / iPad™ or Android™ smartphone or tablet device to transfer up to 30 pictures at a time from the X-M1. The app also lets users download movies, expanding the range of options available for enjoying pictures taken with the camera.

Intuitive design and easy operation
The intuitive design of the X-M1 gives users the ability for one-handed camera operation, which is perfect for the fleeting moments when you need to pick up the camera quickly and start shooting.

The X-M1 has its key operation buttons and dials positioned on the right side of the camera’s rear panel for easy use and quick picture taking. The Mode Dial for selecting the optimum setting for each scene gives access to the Advanced SR Auto function, which automatically recognizes each scene and selects the best settings for sharp and clear images.

The Advanced Filter function gives users a range of creative filters to apply and achieve unique and artistic looks. The use of two perfectly positioned Command Dials allows users to effortlessly adjust the aperture, shutter speed and exposure compensation, while frequently-used functions are given individual buttons, thereby enabling intuitive and quick operation.

FUJIFILM X-M1 key features list:
• 16.3 Megapixel APS-C X-Trans CMOS sensor
• EXR Processor II
o Start-up time of 0.5
o Shutter lag time of 0.05
o Shooting interval time of 0.7
• 3” (920K dot) tilting high resolution LCD screen
• Full range of ISO100 – ISO25600
• Wireless image transfer
• Q Menu shortcut button
• In-camera RAW processing
• Film Simulation modes (Velvia, ASTIA, PROVIA, Sepia, and Black & White)
• 8 Advanced Filters (Toy Camera, Miniature, Dynamic Tone, Pop Color, Soft Focus, High Key, Low Key and Partial Color)
• Multiple Exposure mode to superimpose a second exposure on the first exposure
• Full HD movie 1080P\30fps and built-in stereo microphone
• Available accessories include: Leather Case, Hand Grip, and Clip-on Flash

FUJINON XC16-50mm (24-76mm) F3.5-5.6 OIS
• 24-76mm equivalent F3.5-5.6 lens
• Fully compatible with FUJIFILM X-Mount
• 12 all glass elements in 10 groups including 3 aspherical elements and 1 ED element
• Seven round-edged aperture blades, which offer 17 stops in 1/3 EV steps

The FUJIFILM X-M1 (body only) will be available in black and silver in July 2013 for $699.95.

The FUJIFILM X-M1 and XC16-50mm (24-76mm) F3.5-5.6 OIS lens (kit) will be available in July 2013 for $799.95.

The FUJIFILM X-M1 (body only) will be available in brown in August 2013 for $699.95.

The FUJIFILM X-M1 uses the same FUJIFILM X-Mount as the X-Pro1 and X-E1, and all FUJIFILM XF and XC lenses will work with all X-Series interchangeable lens cameras.

*1 35mm format equivalent
*2 Quick Start mode
*3 Maximum number of frames can be shot in JPEG setting, using a “Class 10” or higher SD card
*4 Including the battery and memory card, excluding the lens
*5 ISO200・m; When shooting at ISO200, the light reaches a subject up to (7/F number) meters away
*6 FUJIFILM Camera Application for iOS can save movie files up to 1280 x 720

FUJIFILM LAUNCHES THE HIGH PERFORMANCE XF27MM F2.8 COMPACT LENS

New XF27mm lens features a small footprint and outstanding image quality

Valhalla, N.Y., June 24, 2013 – FUJIFILM North America Corporation today announced the high performance FUJINON XF27mm (41mm*1) F2.8 lens, a compact and lightweight single focal length lens for use with the X-Series Interchangeable Lens Digital Camera Systems that include the award-winning FUJIFILM X-Pro1, FUJIFILM X-E1 and the all new X-M1. The XF27mm F2.8 gives photographers excellent craftsmanship and remarkable image quality that is ideal for landscape, street and portrait photography.

“With today’s announcement of the high performance XF27mm, photographers now have a new lens choice and a perfect complement to the compact X-Series that will allow them to capture stunning, high quality images in a wonderfully slim design,” said Go Miyazaki, president and chief operating officer, FUJIFILM North America Corporation.

FUJINON XF27mm F2.8
The all new FUJINON XF27mm lens gives users a fast F2.8 lens with a fixed focal length that is similar to that of the human eye, providing accurate and natural results based on the photographer’s view.

The FUJINON XF27mm F2.8 lens features:
• A slim footprint measuring 23mm in length and weighing only 2.75oz that encourages easy, everyday photography
• Autofocus design that uses a high-torque DC motor to shift each of the 7 lens elements in 5 groups (including 1 aspherical element)
• A seven blade round diaphragm for distinctive bokeh for photography complemented by a shallow depth of field
• Advanced optical design that allows the maximum amount of light to enter into the sensor for sharp and clear images, and a Super EBC coating for effective control against chromatic aberrations
• High quality, metal construction focus ring

In order to optimize the FUJINON XF27mm F2.8 lens, Fujifilm designed the lens without an aperture ring to deliver a compact and lightweight body. Users should update their camera body’s firmware to enable aperture adjustment with the camera’s command dial.

Firmware can be found at http://www.fujifilm.com/support/digital_cameras/.

The FUJINON XF27mm F2.8 lens will be available in July 2013 for $449.95.

The current Fujifilm lens family includes the following FUJINON XF and XC lenses:
• XF 14mm F2.8
• XF 18mm F2.0
• XF 27mm F2.8
• XF 35mm F1.4
• XF 60mm F2.4
• XF 18-55mm F2.8-4.0 OIS
• XF 55-200mm F3.5-4.8 OIS
• XC 16-50mm F3.5-5.6 OIS

*1 35mm format equivalent

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