Canon EOS 5Ds /R, Rebel T6i, T6s, G3 X cameras, EF 11-24mm f/4L USM lens officially announced





Major Cannon announcement:

The detailed specs of the new camera and lenses have already been reported here, additional information is available after the break.

Sample photos and videos: EOS 5Ds | ESO 5Ds R | EOS M311-24mm f/4

Canon PowerShot G3 X



Canon announced the development of a new PowerShot G3 X premium compact camera with 1" sensor and 25x optical zoom lens:

The new PowerShot G3 X, currently under development by Canon Inc., will incorporate a large 1.0-inch sensor and a 24-600mm (35mm film equivalent) 25x optical zoom lens while maintaining a compact size that makes it easy to carry around. The camera will produce images with beautifully blurred backgrounds, made possible by its large sensor, and provide users with a wide range of focal lengths, from wide-angle to telephoto. The addition of the new model will serve to further bolster Canon's already impressive G-series PowerShot camera lineup.

Canon EF 11-24mm f/4L USM lens







Wide-angle lenses are especially prone to flare and ghosting. To help reduce these effects, the new Canon EF 11-24mm f/4L USM lens features Canon's proprietary Sub-Wavelength Structure Coating (SWC) and Air Sphere Coating (ASC). SWC is applied to the rear surface of the first and second aspheric lens elements, while ASC is used on the front of the fourth element. The SWC coatings are particularly effective for combatting flare and ghosting caused by light rays entering the lens at a large angle of incidence, while the ASC coating helps mitigate the same problems for light rays entering the center of the lens. The new lens also employs Canon's Super Spectra Coating (SSC) to enhance light transmission while at the same time optimizing color reproduction accuracy.

The Canon EF 11-24mm f/4L USM lens features a meticulously designed inner focusing system and zoom ring, as well as a built-in petal type lens hood with light-shielding grooves. Along with a high-speed CPU and optimized AF algorithms, this lens enables fast and accurate autofocusing, while its full-time manual focus feature allows manual focus adjustment even in AF mode. As with all L-series lenses, this durable new lens is highly resistant to dust and water – ideal for outdoor photography even when conditions are harsh. In addition, a fluorine coating on the front and rear surfaces of the lens helps reduce smears and fingerprints and makes the lens easier to clean.

Canon EOS 5DS and EOS 5DS R cameras



Built to Maximize Sharpness

In addition to the 50.6 megapixel full-frame image sensor and Dual DIGIC 6 Image Processors, both cameras include a 61-Point High Density Reticular AF array including up to 41 cross-type AF points and EOS iTR AF for high precision autofocus. They also include the EOS Scene Detection system featuring a 150,000-pixel RGB+IR 252-zone metering sensor that provides enhanced precision and performance.

In support of such a high-resolution imaging sensor, the EOS 5DS and EOS 5DS R cameras were designed to minimize camera shake and significantly improve stability via a reinforced chassis, baseplate and tripod lug to improve rigidity. Canon also re-designed the mirror vibration control system to help reduce mirror bounce and camera shake. To help maximize stability and minimize vibrations, Canon added a new Arbitrary Release Time Lag Setting in Mirror Lock mode in both models. In addition to the standard setting (press the shutter button once to lock the mirror, then again to release the shutter), the EOS 5DS and EOS 5DS R cameras offer new setting intervals of 1/8, 1/4, 1/2, one and two seconds, releasing the shutter after the selected preset delay, allowing potential camera vibration to dissipate before shutter release.

A new Picture Style called "Fine Detail" has been added to enhance the sharpness of JPEGs and EOS Movies with three new settings: Strength, Fineness and Threshold. With such abundant resolution on each sensor, both models also provide two cropped shooting modes, while still delivering high-resolution images 30.5 megapixels for the 1.3x mode and 19.6 megapixels for the 1.6x mode. The available crop options are visible as a mask or an outline in the viewfinder; so shooters can know exactly where to frame their subject.

Capturing the Action

Like the EOS 7D Mark II, the EOS 5DS and EOS 5DS R cameras feature an advanced AE system that can detect and compensate for flickering light sources such as sodium vapor lamps that are often used in gymnasiums and natatoriums. When enabled, this anti-flicker system automatically adjusts shutter release timing to help reduce disparities in exposure and color especially during continuous shooting. And new Auto White Balance settings include Ambience Priority and White Priority (for use when shooting under tungsten lighting).

Photographers and cinematographers will appreciate improved custom controls including a built-in intervalometer and bulb timer to enable the capture of time-lapse images and long-exposure images. These features are ideal for recording fireworks, star trails, sunrises and more.

Both models feature Intelligent Viewfinder II providing approximately 100 percent field of view, while adding the ability to display cropped shooting frames and superimpose a customizable selection of camera settings and data such as dual-mode electronic level display and grid, as well as exposure, white balance, metering, drive, image quality and AF modes. A new Customizable Quick Control Screen, another first for EOS cameras, allows photographers to quickly change frequently used camera settings and functions.

The EOS 5DS and EOS 5DS R cameras continue the EOS Movie tradition with the ability to shoot in 1080p Full HD up to 30p or 720p HD video up to 60p. A creative Time Lapse Movie function, a first for EOS cameras, takes a continuous series of still photographs and automatically combines them in camera into a Full HD movie file. Interval adjustments can be set from one second to 99 hours, 59 minutes and 59 seconds. The number of shots possible range from 2 to 3,600 with a maximum of two minutes and 30 seconds of playback time. In addition, high-speed continuous shooting up to five-frames-per-second (fps) at full 50 megapixel resolution allows users to capture fast action.

The EOS 5DS and EOS 5DS R cameras feature dual card slots for CF and SD memory cards, including Ultra High Speed (UHS-1) SD cards. Built to last, the cameras also feature a shutter durability rating up to 150,000 cycles, the same as the EOS 5D Mark III.

Canon EOS Rebel T6i and T6s cameras



Outstanding Image Capture Features

The new EOS Rebel cameras have an extensive ISO range of 100-12800 (expandable to 25600) to accommodate shooting situations ranging from bright sunny days at the beach to dimly lit indoor dance recitals. The high-performance DIGIC 6 image processor helps provide outstanding image quality and speed, so pictures are clear and sharp.

Building on the image capture functionality of their predecessors, the EOS Rebel T6s and EOS Rebel T6i cameras feature Canon's new Hybrid CMOS AF III image sensor-embedded autofocus system, which allows for high levels of speed and accuracy when capturing Full HD video or high-resolution photos in Live View. This is particularly useful when capturing children playing sports, or animals in the wild, when it's imperative to get the shot at the exact moment action is happening. Helping photographers capture those special moments, the cameras have high-speed continuous shooting up to five frames-per-second (fps). For photographers who prefer to compose their images through a viewfinder, the new EOS Rebel T6s and EOS Rebel T6i cameras have a 19-point all cross-type AF system that allows for superb autofocus, as well as focus area selection modes.

Brand-new to the EOS Rebel line, the cameras feature built-in wireless capabilities, which allow users to wirelessly transfer images and videos with ease to compatible smartphones and tablets through Canon's newly updated and free Camera Connect app.2 Images and videos can also be shared wirelessly to a wide range of popular social networking sites through Canon iMAGE GATEWAY. 3 The camera's built-in NFC (Near Field Communication)4 allows quick and simple pairing to a compatible Android device, or devices that support NFC like the new Canon Connect Station CS100 photo and video storage and sharing device. The built-in Wi-Fi functionality also allows users to wirelessly print their images to any compatible printer, like the PIXMA MG7520 or PIXMA iP8720.

With an intuitive design that allows for an optimal photographic experience, the new EOS Rebel cameras have a three-inch Vari-Angle Touch Screen Clear View LCD monitor with approximately 1,040,000 dots. This design enables flexible positioning for high or low framed shots, as well as clear viewing even when outdoors in the sunlight. Additionally, the cameras feature the latest version of Canon's EOS scene analysis system, which helps photographers capture beautiful images in a wider range of situations by detecting near-infrared light and flickering light sources. Also new to the entire EOS system, both models feature color tone detection, which helps ensure individuals in photographs are properly focused and/or exposed by adjusting both autofocus and exposure metering.

Full HD Video Capture

The EOS Rebel T6s and EOS Rebel T6i cameras feature EOS Movie mode which captures Full HD 1080p resolution video up to 30 fps in MP4 format for high quality shooting and easy movie sharing on select social networking sites. Manual exposure control, digital zoom and an external stereo microphone jack are provided for advanced users using the EOS Rebel T6s.

Expanded Creative Functionality

Allowing for full creative control, the new EOS Rebel cameras offer creative filters available as presets for photos and movies. These filters can be displayed in real time during Live View shooting, providing an easy way for users to enhance their creative work. Users can further expand their artistic abilities right from the camera with Creative Filters such as Fisheye Effect, Toy Camera Effect and Monochrome mode. Fisheye Effect gives images a panoramic look and feel, Toy Camera Effect adds a grainy look to soften photos, illustrating a vintage appearance and with Monochrome mode, photos can either have black-and-white, blue or sepia tones, to display a more classic appearance.

Advanced Features & Capabilities

For photographers who desire more advanced features, the EOS Rebel T6s is the first EOS Rebel class DSLR camera to feature a top LCD panel, Quick Control Dial, Horizontal Level and built-in HDR movie capabilities. The new camera is also the first model in the EOS Rebel series to feature Servo AF in Live View, allowing continuous tracking of moving subjects during burst mode shooting sequences.

Canon PowerShot SX410 IS and PowerShot ELPH 350 HS cameras



The PowerShot SX410 IS Digital Camera

The PowerShot SX410 IS Digital Camera is the latest super zoom camera to be added to Canon's SX-series lineup. With a 40x optical zoom range, an Intelligent IS image stabilization system and a 20 Megapixel CCD sensor, the PowerShot SX410 IS camera gives users the features they need to capture every photographic moment in high resolution. The lens and sensor provide powerful performance in a very compact and portable body - weighing less than 11.5 ounces and measuring just 2.72 inches high and 3.35 inches deep from the rear LCD screen to the front of the lens.

The PowerShot SX410 IS camera is always ready for action with a dedicated movie button to easily start and stop recording 720p HD video. Additionally, the PowerShot SX410 IS camera can capture tight close-up shots of subjects from far distances through the use of the camera's full 40x zoom range. The camera is also outfitted with ECO mode to help extend battery life allowing more photos to be taken over a longer period of time.

The camera's Smart AUTO mode sets the ideal image quality settings by intelligently selecting from 32 pre-defined scene modes for still shots and 21 scene modes for video. Users can further expand their artistic abilities right from the camera with Creative Filters such as Fisheye Effect, Toy Camera Effect and Monochrome. Fisheye Effect gives images a panoramic look and feel, Toy Camera Effect adds a grainy look to soften photos, illustrating a vintage appearance and with Monochrome mode, photos can either have black-and-white, blue or sepia tones, to display a more classic appearance.

The PowerShot SX410 IS camera is scheduled to be available in March 2015 in red or black for an estimated retail price of $279.99.

The PowerShot ELPH 350 HS

Building on the PowerShot ELPH series' "Circle in a Box" design and the heritage as one of the leaders in digital camera market share, the new PowerShot ELPH 350 HS camera offers users high performance that is perfect for everyday use. Featuring a 12x optical zoom lens and a high-resolution 20.2 Megapixel CMOS sensor, the new PowerShot ELPH 350 HS camera is capable of capturing sharp images with the superb quality. With Intelligent IS to help optimize image stabilization, a built-in flash and ample low light sensitivity up to ISO 3200, users can create images that are sharp and virtually shake-free in a wide range of shooting conditions both indoors and out.

The PowerShot ELPH 350 HS digital camera is equipped with built-in Wi-Fi, allowing for wireless transferring of images and video to compatible mobile devices, Wi-Fi enabled computers and select social networking sites, making it easy to share images anytime or anywhere. The built-in Wi-Fi allows users to wirelessly print their images to any compatible Canon printer, like the PIXMA MG7520. Users can also shoot remotely via Wi-Fi using a compatible smartphone or tablet and the free Canon Camera Connect app, so everyone can be included in group photos. With its built-in NFC feature, the PowerShot ELPH 350 HS camera can quickly pair to compatible Android devices, as well as to the recently announced Canon Connect Station CS100 photo/video storage and sharing device.

When photographing people, users can enable the Auto Zoom feature that allows the camera to identify the primary subject and immediately focus and frame it for a perfect shot. With Canon's Creative Shot mode, Smart AUTO technology and Hybrid AUTO for simultaneous still and video capture, users have the ability to capture creative images with ease. Photographers can also capture moving subjects in crisp, smooth 1080p Full HD video quickly and simply by pressing the camera's dedicated movie button. And the camera has a large 3-inch LCD screen with a resolution of 461,000 dots, perfect for quick and clear preview and review of images and video.

The PowerShot ELPH 350 HS camera is scheduled to be available in April 2015 in black and silver for an estimated retail price of $209.99.

Hands-on and promo videos