Ricoh USA issued a correction on the Japanese press release about the company no longer mass-producing cameras



Ricoh Americas contacted me with a clarification on the press release issued in Japan a few days ago about a major camera business restructuring:

“Ricoh will continue mass production and sales but will be adding more direct-to-consumer approaches to its distribution in Japan.

The announcement created a bit of confusion and was specific to the market in Japan only. Ricoh will not be ceasing mass production and sales, but instead extending its distribution in Japan with more direct-to-consumer approaches.”

The full press release can be found here:

Correction from Ricoh US: “Ricoh will continue mass production and sales but will be adding more direct-to-consumer approaches to its distribution in Japan”