BCN sales rankings in Japan for the first half of 2024



BCN released its sales rankings in Japan for the first half of 2024. Here are the top brands for each of the different categories (BCN collects real sales data from approximately 40% of the Japanese retailers – this is not a worldwide market share/sales report):

Category No.1 manufacturer Sales volume share
Digital camera with fixed lens Kodak 28.3%
DSLR camera Canon 73.5%
Mirrorless camera Sony 36.0%
Digital video camera DJI 45.2%
Action camera GoPro 40.2%
Interchangeable lens Sigma 18.2%

Kodak dominates the best-selling compact digital cameras in Japan

Top 10 best-selling mirrorless cameras in Japan for 2023

Source: BCN via digicame-info