Author Archives: PR admin

Comparing the Sony FX5 and the FX3A

By PR admin | Published: July 22, 2026

A comparison between the new Sony FX5 and the FX3A cameras can be found here:

Posted in Sony| Tagged , | 9 Comments

Sony FX5 cinema camera announced

By PR admin | Published: July 22, 2026

Sony introduces the previously rumored FX5, the newest addition to the Cinema Line family. Designed to bridge the gap between the FX3 and FX6, the FX5 combines the portability of a compact body with advanced imaging technologies inspired by Sony’s flagship cinema cameras. Additional information on the FX5 is available here and here. Pre-orders are […]

Posted in Sony| Tagged | 2 Comments

Viltrox to announce new lens(es) for Micro Four Thirds tomorrow

By PR admin | Published: July 22, 2026

I already reported that Viltrox will introduce a new line of Micro Four Thirds autofocus lenses. The first two Viltrox MFT lenses are expected to be the 25mm f/1.7 AIR and the 35mm f/1.7 AIR: The first two Viltrox AIR lenses for MFT will be 25mm f/1.7 & 35mm f/1.7 Viltrox already has their teaser […]

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The world’s first Megadap M2RF autofocus lens adapter (Leica M lens to Canon RF camera) is now available

By PR admin | Published: July 21, 2026

The world’s first Megadap M2RF autofocus lens adapter for using Leica M lenses on Canon RF cameras (previously reported here) is now available to order at: B&H Photo Foto Erhardt WEX Photo More Leica M-mount lens adapters for the Canon EOS R mirrorless cameras can be found here. Previous coverage of the Megadap M2RF is […]

Posted in Canon, Megadap| Tagged | 21 Comments

Meike AF 85mm f/1.8 lens for Fujifilm GFX-mount officially announced in China

By PR admin | Published: July 21, 2026

Meike officially announced the previously reported AF 85mm f/1.8 lens for Fujifilm GFX mount in Asia. Here are the details: Orders should open soon at: Meike Store | B&H Photo |  Amazon Format: Medium format Focal length: 85mm Lens construction: 11 elements in 7 groups | Aperture blades: 11 Magnification: 0.17x Minimum focusing distance: 0.65m Autofocus […]

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New Godox Lux Junior II retro camera flash launched for Sony, Canon, Nikon, Fujifilm, OM System, and Panasonic cameras

By PR admin | Published: July 21, 2026

Godox launched a new Lux Junior II retro camera flash for Sony, Canon, Nikon, Fujifilm, OM System, and Panasonic cameras. Pre-orders are now open at B&H Photo. Additional information is available here:

Posted in Godox| 15 Comments

Peak Design has a new modular field L-bracket system for Sony, Nikon, Canon, Fuji, and Leica cameras

By PR admin | Published: July 21, 2026

Peak Design introduced a new modular field L-bracket system for Sony, Nikon, Canon, Fuji, and Leica cameras (with an AirTag pocket) and is currently crowdfunding the project on Kickstarter. In just the first few hours, they already raised over $200k: New on Kickstarter: WANDRD magnetic camera straps, Nomatic bag travel system, real-time POV live camera […]

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Sony to announce a new FE 100-400mm f/5.6-8 OSS lens with integrated focus limiter/AF/MF switch

By PR admin | Published: July 21, 2026

In addition to the new FX camera, Sony will also announce a new FE 100-400mm f/5.6-8 OSS lens that will have an integrated focus limiter switch (∞-3m) into the lens’s AF/MF switch (according to camerainsider). Sony already has two 100-400mm lens models with different aperture ranges:

Posted in Sony| Tagged | 3 Comments

Here is the Sony FX camera teaser – announcement tomorrow

By PR admin | Published: July 21, 2026

Sony just released a teaser for their upcoming  FX camera that will be officially announced tomorrow (see listings at B&H Photo and Foto Erhardt):

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Foto Erhardt is already taking deposits for the upcoming Sony FX camera

By PR admin | Published: July 21, 2026

The German retailer Foto Erhardt is already taking deposits for the upcoming Sony FX camera: Update – B&H Photo now also has the new Sony FX camera listed on their website: The rumored Sony FX cinema camera specifications can be found here: New Sony FX camera rumored to be announced this week

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