Author Archives: PR admin

New DJI Lito X1 & Lito 1 entry-level drones announced, but not in the US

By PR admin | Published: April 23, 2026

The previously rumored DJI Lito X1 & Lito 1 entry-level drones are now officially announced, but not in the US. In Europe, the new drones can be purchased at Foto Erhard and WEX Photo. Here are the details:

Posted in DJI| Tagged | 1 Comment

Viltrox AF 35mm f/1.2 LAB lens without a TFT/LCD screen announced (Z/E)

By PR admin | Published: April 23, 2026

Viltrox officially announced the previously reported AF 35mm f/1.2 LAB lens without a TFT/LCD screen, for Z/E mount: Pre-orders: B&H Photo | Amazon | Viltrox store Additional information Press release Here is what’s new: Flagship-grade optical elements Updated appearance and control tailored for photographers Ultra-large aperture with super-fast, micron-accurate autofocus Exceptional edge-to-edge sharpness Enhanced durability for all […]

Posted in Viltrox| Tagged , , , | 7 Comments

Nik Collection 9 released (coupon code included)

By PR admin | Published: April 22, 2026

DxO released Nik Collection 9. This announcement marks a major milestone for DxO, introducing a significant update in Nik Collection’s history, with powerful AI-enhanced tools, a completely reimagined approach to color grading, and a new generation of creative effects designed to expand artistic possibilities while streamlining the editing workflow. You can get 15% off DxO […]

Posted in DxO| Tagged , , | 33 Comments

DxO Labs released 833 new DxO camera and lens modules for the latest gear from Canon, Fujifilm, Nikon, Sigma, and more

By PR admin | Published: April 22, 2026

This month, DxO Labs released 833 new DxO camera and lens modules for the latest gear from Canon, Fujifilm, Nikon, Sigma, and more. DxO now offers 112,308 camera and lens combinations. You can get 15% off DxO products with code RUMORS (for new customers only). Here is the full list of new profiles:

Posted in DxO| Tagged , | 1 Comment

Brightin Star to announce four new lenses

By PR admin | Published: April 22, 2026

Brightin Star will soon announce four new lenses (in the US, Brightin Star lenses are sold at B&H Photo and Amazon):   Brightin Star announced a new 12mm f/2.8 full-frame autofocus ultra-wide lens (Z/E). Brightin Star 28mm f/2.8 silver pancake lens for Leica M-mount. Brightin Star APO M 35mm f/1.7 ASPH lens for Leica M-mount (previously […]

Posted in Brightin Star| Tagged , , , , | 13 Comments

Here is the latest updated Panasonic Lumix S lens roadmap

By PR admin | Published: April 21, 2026

After the announcement of the 40mm f/2 lens, Panasonic updated its Lumix S roadmap with two new lenses: Wide prime lens (around 18-24mm) Large aperture telephoto zoom (around 50-200mm)

Posted in Panasonic| Tagged , , | 13 Comments

Additional information on the upcoming 7Artisans AF 135mm f/1.8 full frame lens (E/Z/L)

By PR admin | Published: April 21, 2026

Here is some additional information on the upcoming 7Artisans AF 135mm f/1.8 full-frame lens (previously reported here, check also the official website for updates):

Posted in 7Artisans| Tagged | 21 Comments

The new GoPro Mission 1 cameras are now available for pre-order

By PR admin | Published: April 21, 2026

The new GoPro Mission 1 cameras are now available for pre-order: B&H Photo (the accessories are still not available) WEX Photo Foto Erhard New GoPro Mission 1 Pro camera unveiled with 50MP 1″ sensor and a model with MFT mount

Posted in GoPro| Tagged | 3 Comments

Panasonic announced a new Lumix S 40mm f/2 lens and S9 Titan limited edition camera

By PR admin | Published: April 21, 2026

The previously rumored Panasonic Lumix S 40mm f/2 lens is now officially announced: Pre-orders: B&H Photo | Foto Erhardt | WEX Photo Press release Panasonic also announced a new Lumix S9 Titan limited edition camera (not available in the US): Foto Erhardt | WEX Photo Panasonic Lumix S 40mm f/2 lens main features:

Posted in Panasonic| Tagged , | 9 Comments

Now available: Viltrox 35mm f/1.8 and 55mm f/1.8 EVO APO full-frame lenses (Z/E)

By PR admin | Published: April 20, 2026

The previously reported Viltrox 35mm f/1.8 and 55mm f/1.8 EVO APO full-frame lenses (Z/E) are now officially announed and available for order: B&H Photo Viltrox store (5% intro discount) Foto Erhardt WEX Photo (coming soon) Full details on the new. lenses, including technical specifications, can be found here:

Posted in Viltrox| Tagged , , | 27 Comments