The Canon 5D Mark IV DSLR camera is now officially discontinued at Canon Japan’s official store. Canon EOS 5D Mark IV Discontinued Abroad In the US, the 5D Mark IV is currently in stock with a $500 rebate: The Canon 5D Mark IV was announced 10 years ago in August 2016:
Sources report that a Chinese brand will release the first full-frame autofocus constant-aperture zoom lens in 2026. Key information is as follows: This brand has never released an autofocus lens before. This full-frame zoom lens with autofocus is tentatively scheduled for release in the second quarter of 2026 (source).
Canon is ramping up its compact camera efforts amid rising demand, with shipments reaching about 2.4 million units in 2025. Vice President Tsuyoshi Tokura recently noted the appeal to younger users for a unique shooting experience and predicted a return to premium compacts selling well. To meet this, Canon plans a 50% increase in production […]
During the company’s annual meeting in February 2026, Insta360 CEO Liu Jingkang officially unveiled the upcoming Insta360 Luna pocket handheld gimbal camera, confirming its release in the first half of 2026. This marks Insta360‘s entry into the handheld gimbal camera market, positioning it as a direct competitor to DJI’s Osmo Pocket series. Here are the […]
The previously reported Kase 150mm f/5.6 reflex autofocus lens (E/EF) is now officially released in China. The lens features a magnetic front ring for filters. Kase Oprics products are sold at B&H Photo and Amazon. Additional information:
The previously reported Venus Optics Laowa 17mm f/4 Zero-D tilt-shift lens for E/Z/RF/L/GFX/XCD cameras is now officially announced. Pre-orders: B&H Photo | Laowa online store (international shipping available). Additional information, include techicanl specxifications, lens design diagram, and MTF chart can be found here: Venus Optics announced a new Laowa 17mm f/4 Zero-D tilt-shift lens for Nikon […]
The TTArtisan Instax retro-styled folding instant camera is not canceled or blocked by Fujifilm, as some websites suggested. The camera is already available for sale in China via an invitation-only release, and a small number of users can purchase it with an invitation code. The model has not been launched overseas yet. The price in […]
Owlkrown announced a new Alpha weather-sealed body cap system for Sony Alpha cameras (body + lens caps). B&H Photo is also selling red anodized aluminum body caps for L-mount cameras: Red anodized aluminum body caps for L-mount cameras B&H Photo sells locking MFT-mount body caps (red anodized aluminum): Locking MFT-mount body caps in red anodized aluminum Colored anodized aluminum […]
TTartisan announced a new 17mm f/4 tilt-shift lens for Z/L/RF mount (the lens was previously released for Sony E and Fuji GFX cameras). Pre-orders are now open at B&H Photo, Amazon, and at the official TTartisan online store (TTartisan 5% off code: RUMORS). Additional information: Lens key features:
