TTartisan announced a new 17mm f/4 tilt-shift lens for Z/L/RF mount (the lens was previously released for Sony E and Fuji GFX cameras). Pre-orders are now open at B&H Photo and at the official TTartisan online store (TTartisan 5% off code: RUMORS). Additional information: Lens key features:
The upcoming Viltrox 35mm f/1.8 EVO and 55mm f/1.8 EVO lenses surpass the performance of some existing APO lenses, acording ot a Viltrox engineer. This is why they call the new line of EVO lenses “Hyper APO”:
Venus Optics will announce new Laowa 15-24/T8 and 15-35/T12 zoom probe full-frame lenses on March 11th (see coverage of previous versions): After that, Venus Optics is expected to announce new Laowa 1-5x and 5-10x ultra-macro lenses:
Viltrox confirmed on Reddit that they do have a 24mm lens on their L-mount roadmap (most likely based on their current Viltrox AF 24mm f/1.8 lens):
Yesterday, Tamron Americas announced updates to its 6-Year Limited Warranty program, aimed at providing more value and support for photographers and videographers in North America. This enhancement builds on their existing warranty, which offers coverage for defects in materials or workmanship for six years from the date of purchase when purchased from an authorized retailer. […]
Here are the top 10 most viewed PhotoRumors posts for February 2026:
You can now vote for what lens Fujifilm will release next:
The previously reported new Thypoch Zero Reflex filters are now officially announced, featuring 0.01% ultra-low reflectivity with 1/4- and 1/2-strength, and available in 39mm | 49mm | 52mm | 58mm | 62mm | 67mm | 72mm | 77mm sizes: Pre-orders: B&H Photo | Thypoch store Zero Reflex Clear Filter: 22+22 layers multi-coating Organic Black […]
Topaz Labs released major upgrades to Topaz Photo and Astra: Wonder 2 is now local, plus Starlight Fast 2 and Scene Controls are now in Astra. Here’s what’s new: Topaz Wonder 2 (now runs locally in Topaz Photo): Wonder 2 is our newest image enhancement model that denoises, sharpens, and upscales in a single step, […]
