Also coming soon: Meike AF 85mm f/1.8 lens for GFX mount

By PR admin | Published: June 29, 2026



Meike will announce a new AF 85mm f/1.8 lens for Fujifilm GFX mount in July (previously reported here). Check the official Meike website, B&H Photo, and Amazon for the product listing.

Read More »

Posted in Meike| Tagged , , | 30 Comments

7Artisans AF 135mm f/1.8 lens for E and L mount announced

By PR admin | Published: June 29, 2026


As already reported, 7Artisans announced a new AF 135mm f/1.8 lens for Sony E and Leica L mount (the lens already exists for Nikon Z-mount). Orders are now open on the official 7Artisans online store (also check Amazon and B&H Photo).

Additional information about the 7Artisans AF 135mm f/1.8 lens is available here:

Read More »

Posted in 7Artisans| Tagged | 3 Comments

Godox is launching its first camera with a transparent viewfinder: the C100

By PR admin | Published: June 29, 2026



Godox released its digital camera, the C100, with a transparent viewfinder. The C100 is a plastic frame that helps the photographer gauge the approximate shooting area. Godox describes the device as a metering aid for film photography.

Additional information:

Read More »

Posted in Godox| 1 Comment

Canon registered a new camera model overseas

By PR admin | Published: June 29, 2026


Canon registered a new camera model DS126973 on June 2nd. Canon now has two unannounced camera models:

Read More »

Posted in Canon| Tagged | 2 Comments

Ending soon: DxO, Luminar, Aftershoot, and ON1 discounts

By PR admin | Published: June 28, 2026


DxO started a new summer sale where you can get 20% off any DxO software with the discount code SummerRumors2026 (valid for new customers only). This offer is valid until July 10th, 2026. See the latest DxO releases here. DxO recently introduced 965 new modules – see this page for details.


You can use the exclusive Luminar coupon code RUMORS20NEO for an additional 20% off on top of the ongoing Summer sale. The code is valid until June 30. Additional information on the Skylum Luminar Neo Summer Sale can be found here


ON1 Photo RAW 2026.4 21st Anniversary Sale: up to 60% off this month. See the latest ON1 releases here.


Use the coupon code RUMORS for a 15% discount at Aftershoot. See the details on their latest major release here.


Topaz Labs is offering 20% off a new plan.


Travel Photography Cheat Sheets summer sale: up to 88% off until June 30th.

Posted in Aftershoot, Deals, DxO, ON1, Skylum| Tagged , , , , , , , | 35 Comments

Sirui and Songraw will also announce new lenses next week

By PR admin | Published: June 28, 2026


In addition to the 7Artisans AF 135mm f/1.8 MAX lens (E/L), Sirui and Songraw are also teasing the release of new lenses in the next few days:

  • Songraw AF 85mm f/1.2 “Youth Edition” lens (E/Z) on July 8th
  • New Sirui compact (“pocket”) telephoto lens on July 2nd

Posted in Sirui, Songraw| Tagged , , | 3 Comments

The Brightin Star lens sale ends in two days

By PR admin | Published: June 27, 2026


The current Brightin Star lens sale, where you can get up to 20% off select lenses, ends in two days (June 29):

Worldwide shipping is available when you purchase from the Brightin Star online store – use coupon code RUMORS for a discount.

The latest Brightin Star lens releases can be found here – in the last few weeks, they introduced five wide-angle lenses:

Read More »

Posted in Brightin Star, Deals| 3 Comments

Exclusive Luminar coupon code for an additional 20% off on top of the ongoing sale

By PR admin | Published: June 27, 2026


You can use the exclusive Luminar coupon code RUMORS20NEO for an additional 20% off on top of the ongoing Summer sale. The code is valid until June 30. Additional information on the Skylum Luminar Neo Summer Sale can be found here:

Skylum Luminar Neo Summer Sale: up to 70% off

Information on the latest Luminar Neo Spring release is available here:

Read More »

Posted in Deals, Skylum| Tagged , , , | 12 Comments

7Artisans to announce a new AF 135mm f/1.8 MAX lens (E/L)

By PR admin | Published: June 27, 2026




7Artisans will announce a new AF 135mm f/1.8 MAX lens for Sony E/Leica L mount on June 30th (previously reported here). Here are the details:

Read More »

Posted in 7Artisans| Tagged | Leave a comment

Evoto AI: The AI Retouching Powerhouse

By PR admin | Published: June 27, 2026


Evoto AI is a powerful, AI-driven photo editing platform built specifically for professional photographers who want to dramatically speed up their post-production workflow without sacrificing natural-looking results. It combines advanced per-face retouching, intelligent batch processing, color grading tools, and creative features like the AI Lab into one seamless system that supports the entire process – from tethered shooting and culling to final delivery. Available on desktop, mobile, iPad, and in the browser, Evoto helps photographers handle high-volume work efficiently while maintaining creative control.

Read More »

Posted in Other| Tagged , , , | 17 Comments