Viltrox AF 50mm f/1.4 Pro full-frame lens for Nikon Z-mount officially announced



The previously reported Viltrox AF 50mm f/1.4 Pro full-frame lens for Nikon Z-mount is now officially announced and available for pre-order:

Additional information onthe new lens can be found here:

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Here are the rumored lenses Sigma is expected to announce on February 26th for the 2026 CP+ show


Here are some of the possible/rumored lenses Sigma could announce on February 26th for the 2026 CP+ show (previously reported here):

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Posted in Sigma| Tagged , , | 7 Comments

B&H Photo launched a Mega Deal Zone 3-day sale


B&H Photo launched a new Mega Deal Zone 3-day sale. Here are some of the categories:





Posted in Deals| 14 Comments

New OM System OM-3 Astro mirrorless camera announced



OM System announced a new OM-3 Astro mirrorless camera dedicated to astrophotography:

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Posted in OM System| Tagged | 13 Comments

OM System continues to recycle old products: today we have a “new” TG-7 camera kit designed for microscopes


Today, OM System announced the release of the TG-7 INDUSTRY compact digital camera based on the existing TG-7 model. The TG-7 INDUSTRY is equipped with a standard microscope eyepiece adapter (NY-TGV Super Adapter Kit) and specialized features for examination, research, and testing applications.

You can pre-order the new kit here.

Additional information:

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Posted in OM System| Tagged | 9 Comments

What else is new?


Here is what else is new:

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Posted in Other| Tagged | 7 Comments

7Artisans AF 25mm, 35mm, and 50mm f/1.8 LITE lenses officially announced (E/X)



The previously reported 7Artisans AF 25mm, 35mm, and 50mm f/1.8 LITE lenses are now officially announced for Sony E and Fuji X cameras. Pre-orders are currently open at the official 7artisans online store (coming soon to B&H Photo).

Additional information on the new lenses:

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Posted in 7Artisans| Tagged | 4 Comments

Sony registered a new WW847606 camera overseas (Sony a7R VI?)


Sony registered a new WW847606 camera overseas – maybe it is the rumored Sony a7R VI or the Sony FX8? The new model supports a 160MHz bandwidth, it uses the WiFi 6 BIONZ XR2 processor, and it will be made in Japan:

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Panasonic registered two new cameras overseas


Panasonic registered two new cameras this week:

  • Panasonic P2409A with dual-band WiFi 5
  • Panasonic P2501A with Bluetooth only – probably a low-end model

Including the previously registered P2303A model (dual-band WiFi 5), this brings the total number of unreleased Panasonic cameras to three:

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Posted in Panasonic| Tagged , , | 12 Comments

Top 10 most viewed PhotoRumors posts for January 2025


Here are the top 10 most viewed PhotoRumors posts for January 2026:

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Posted in Top 10 Posts| 6 Comments