Category Archives: Sony

Sony a7R VI camera first rumored specifications

By PR admin | Published: February 4, 2026

Here is the first set of rumored Sony a7R VI camera specifications I received today:

Posted in Sony| Tagged , | 10 Comments

Sony a7 V camera officially announced together with a new FE 28-70mm f/3.5-5.6 OSS II kit lens

By PR admin | Published: December 2, 2025

The previously reported Sony a7 V camera is now officially announced together with a new FE 28-70mm f/3.5-5.6 OSS II kit lens: Pre-orders: B&H Photo | WEX Photo | Foto Erhardt Additional information Live panel discussion First reviews Main specifications: The new Sony A7 V maintains the 33 MP sensor, which is now stacked with integrated […]

Posted in Sony| Tagged | 50 Comments

Sony is rumored to announce a new 16-28mm f/2 lens

By PR admin | Published: November 28, 2025

New rumors suggest that Sony will soon announce a new 16-28mm f/2 lens (previously reported here). Here is the list of all upcoming/rumored Sony cameras and lenses:

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New picture of the upcoming Sony a7 V camera

By PR admin | Published: November 27, 2025

There is a new teaser picture of the upcoming Sony a7 V camera, which will be announced next week on December 2nd: Here is a better view: The first teaser (see it at B&H Photo and Foto Erhardt, where you can now even pay a deposit to reserve one) clearly showed the mark “V”:

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Here are the two best 2025 Sony Black Friday Deals

By PR admin | Published: November 27, 2025

Here are the two best Sony Black Friday Deals Sony A7 IV: $1,998 Sony A7R V 3,298 The full list of all 2025 Sony Black Friday Deals: B&H Photo | Camera Canada | WEX Photo | Foto Erhardt.

Also posted in Deals| Tagged , | 9 Comments

The Sony a7 V camera will be announced on December 2nd

By PR admin | Published: November 26, 2025

The long-rumored Sony a7 V camera will be announced next week on December 2nd. The first teasers, which clearly show the mark “V”, are already listed at B&H Photo and Foto Erhardt. Here is the list of upcoming/rumored Sony cameras and lenses:

Posted in Sony| Tagged , , , | 26 Comments

New Sony FX8 cinema camera rumors

By PR admin | Published: November 21, 2025

Here are some additional rumors on the Sony FX8 cinema line camera:

Posted in Sony| Tagged , | 30 Comments

The latest financial results from Tamron, Sony, Nikon, Ricoh, Fujifilm, Canon, Leica, and OM System

By PR admin | Published: November 17, 2025

Here are the latest financial results from Tamron, Sony, Nikon, Ricoh, Fujifilm, Canon, Leica, and OM System:

Also posted in Canon, Fuji, Leica, Nikon, OM System, Ricoh, Tamron| Tagged | 17 Comments

New Nikon, Sony, Panasonic, Tamron, and OM System rebates introduced in the US

By PR admin | Published: November 7, 2025

New Sony, OM System, and Panasonic rebates started in the US (see all current discounts): New Nikon US November rebates: returning to pre-tariffs pricing on many cameras & lenses: B&H Photo Amazon The new Sony rebates can be found here: B&H Photo Amazon Panasonic also introduced new rebates in the US: B&H Photo Amazon Extra 5% […]

Also posted in Deals, OM System, Panasonic, Tamron| 24 Comments

Sony is the first camera company to introduce video content authenticity solution

By PR admin | Published: October 30, 2025

Sony launched the first video-compatible camera authenticity solution that currently supports five cameras with expansion to four more models by 2026:

Posted in Sony| Tagged | 1 Comment