Category Archives: Sony

The latest Sony rumors

Sony rumors are always hit or miss, but this is what could be coming (or not) in the near future:

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Sony FE 24-50mm f/2.8 G lens officially announced

The previously rumored Sony FE 24-50mm f/2.8 G lens is now officially announced: Pre-order: B&H Photo | Adorama | WEX | Erhardt Additional information Sample photos Additional information:

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Real or fake: new Sony ILCE-7SR camera?

I received this anonymous tip and a picture of a new Sony ILCE-7SR camera. I am always skeptical of unknown sources, but this time I will let you be the judge – is it real or fake? Post your opinion in the comments. Here are the details:

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Sony Q3 financial results released

After Nikon, Canon, Fuji, Tamron, and Panasonic, Sony also released their Q3 financial results. Here are the details on the camera business: Camera sales (still and video cameras): Q1 April to June 2023: 161,874 million yen Q2 July to September 2023: 159,203 million yen Q3 October to December 2023: 188,609 million yen Additional information is […]

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The new Sony A9 III camera is already in stock in Europe

The new Sony A9 III camera is currently in stock in Europe: UK: WEX DE: Calumet | Koch | Erhardt In the US the camera is expected to start shipping on February 8th: US: Amazon | B&H CA: Camera Canada (no shipping date) Dpreview: “Sony a9 III global shutter comes with an image quality cost”

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Dpreview: “Sony a9 III global shutter comes with an image quality cost”

Dpreview published their studio scene photos taken with the new Sony a9 III camera under the title “Global shutter comes with an image quality cost”:

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Lowest price ever: the Sony A7III is now $1,300 ($700 off)

The Sony A7III camera is now $1,300 ($700 off) at Adorama. You can even get an additional $50 mail rebate at B&H Photo – that’s the lowest price ever for the A7III. See all Sony deals here and the Sony educational savings.

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After Nikon and Leica, Sony will also be getting content authenticity technology

After Nikon and Leica, Sony will also be getting content authenticity technology. In collaboration with the Associated Press (AP), Sony has successfully completed a new round of testing for Sony’s in-camera authenticity technology which provides a machine-based digital signature for pictures. Aimed at those wanting to safeguard the authenticity of their content, it provides an […]

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