Category Archives: Hasselblad

Hasselblad H lenses might be able to autofocus on the X1D mirrorless camera in the future


In a recent interview with dpreview, Hasselblad representative suggested that in the future H system lenses might be able to autofocus on the new X1D medium format mirrorless camera with an adapter:

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Photokina 2016: Hasselblad X1D medium format mirrorless camera


Some additional Hasselblad X1D medium format mirrorless camera coverage from Photokina. First, a recap from Photographyblog and Ephotozine interviews with Hasselblad: X1D has just started shipping Hasselblad sold more X1D cameras in 10 days, than they expected to sell in a year. Hasselblad has a roadmap of 5 additional XCD lenses for the X1D (already in development by […]

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Hasselblad at 2016 Photokina: new 30mm XCD lens, X1D 4116 edition and V1D concept camera


Hasselblad announcements for Photokina – new 30mm XCD lens, X1D 4116 edition and V1D concept camera: Hasselblad XCD 30mm lens Hasselblad announced the previously rumored XCD 30mm lens for the X1D medium format mirrorless camera (more info, check pricing). The XCD lens is part of a new family of dedicated autofocus lenses, developed to support optical […]

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Tomorrow (Monday) is a press day at the 2016 Photokina show: what to expect


Monday is a press day at the 2016 Photokina show in Germany. Here is another quick recap on what else we are expecting to be announced (I am sure there will still be some surprises, so stay tuned):

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What else is new?


→ The new shipment date of the Hasselblad X1D medium format mirrorless camera is now end of September (the shipment date was delayed once already till September 15th).    → The US pricing for the latest Samyang/Rokinon lenses were announced: Rokinon AF 14mm f/2.8 FE lens for Sony E-mount: $849 Rokinon 20mm f/1.8 ED AS UMC lens: $599 Rokinon […]

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New Hasselblad XCD 30mm medium format mirrorless lens to be announced at Photokina

Hasselblad XCD lenses

In addition to the already announced XCD 45mm f/3.5 and 90mm f/3.2 medium format mirrorless lenses (pictured above) for the X1D camera, Hasselblad will announce a new XCD 30mm lens at the Photokina show in two weeks – this is according to a recently published interview with Pontus Arvåsen (product designer at Hasselblad) – see this YouTube video at […]

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Hasselblad at Photokina 2016


Hasselblad officially announced the previously rumored True Zoom camera module for smartphones together with some new collaborations with ALPA and Sandqvist. The specs of the camera module are: 12MP 1/2.3″ CMOS sensor 25-250mm f/3.5-6.5 lens ISO range: 100 to 3,200 1080p HD video Hasselblad also promises a new special limited edition camera to be announced at the Photokina […]

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