Category Archives: Hasselblad

Hasselblad cameras price reduction

The cost of owning one of the world’s most coveted high-end cameras has just been dramatically reduced, following the launch of a landmark global marketing initiative by Hasselblad: The makers of the world’s most advanced camera system have announced plans to cut the cost of ownership on a number of models – including a massive [...]

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Rumor: Hasselblad to introduce a new family of digital cameras at Photokina (digital X-Pan?)

I received a tip that Hasselblad will introduce a new family of digital cameras this year, probably at Photokina. One of the possibilities is a smaller DSLR type camera. The other rumor is for a digital X-Pan camera, which will use a customized sensor in order to provide the wide panorama format. The sensor will [...]

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New Hasselblad cameras will start shipping with Adobe Photoshop Lightroom

Hasselblad announced that starting March 12, all of their newly purchased cameras will include a version of Adobe Photoshop Lightroom. My guess is that they are talking about Lightroom 4 which will probably be released on March 6th.

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Hasselblad announces new H4X trade-up deal

The Hasselblad H4X that leaked few days ago is now officially announced. Current H1/H2/H2F owners can upgrade to the new model (prices starting from 3,995 Euros).

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New Hasselblad H4X body coming soon

Captureintegration got the scoop on a new H4X body that briefly appeared on Hasselblad’s website: “The H4X provides a fantastic successor or upgrade to your H1 or H2/H2F body and supports all H System lenses, most third party backs*, and even features a film back option. The H4X also provides a technological bridge to our faithful [...]

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Hasselblad set for growth under new European owners

Hasselblad got new owners and they are planning a “rapid expansion of cutting edge capture products and is set to target new imaging markets”. Read the full press release for more details:

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