Author Archives: PR admin

First leaked pictures and specifications of the upcoming Sigma 15mm f/1.4 DC DN | Contemporary & 35mm f/1.4 DG II | ART lenses

By PR admin | Published: February 22, 2026

Here are the first leaked pictures of the previously rumored two new lenses Sigma will announce for the 2026 CP+ show next week:

Posted in Sigma| Tagged , , , | 11 Comments

Now available to order: Voigtlander SEPTON 40mm f/2 Aspherical lens for Nikon Z and Sony E cameras

By PR admin | Published: February 21, 2026

  The new Voigtlander SEPTON 40mm f/2 Aspherical lens for Nikon Z and Sony E mount is now available for pre-order: B&H Photo Foto Erhardt WEX Photo (coming soon) Additional information on the new lens can be found here. Cosine announced a new Voigtlander SEPTON 40mm f/2 Aspherical lens for Nikon Z and Sony E cameras […]

Posted in Voigtlander| Tagged | 18 Comments

This new lens filter can recreate the look of Kodak Portra 400 film

By PR admin | Published: February 21, 2026

  PolarPro released a new lens filter that can recreate the look of Kodak Portra 400 film. You can buy it from B&H Photo and soon from the PolarPro Amazon store. “The Portra Filter embodies the color profile of the classic PORTRA 400. The glass delivers a soft, organic Portra style look and feel straight […]

Posted in Kodak, Polarpro| Tagged | 7 Comments

New LM-CR ME adapter with Helicoid EXIF/focus support released (Leica M-mount lens to Canon RF camera)

By PR admin | Published: February 21, 2026

A new LM-CR ME adapter with Helicoid EXIF/focus support has been released (for Leica M-mount lenses on Canon RF cameras). You can purchase it on eBay for $249. Additional information:

Posted in Other| 6 Comments

Luminar Neo 4th anniversary offer

By PR admin | Published: February 21, 2026

Skylum is celebrating Luminar’s 4th anniversary this month, and they are running a special offer that will end on March 1, 2026:

Posted in Skylum| Tagged , , | 5 Comments

New: ON1 Photo Studio

By PR admin | Published: February 21, 2026

ON1 announced a new Photo Studio – their most complete photography subscription, designed for photographers who want everything ON1, working together seamlessly. You get all the AI tools in Photo RAW MAX, individual ON1 apps as standalone software or plugins, 1TB of Cloud Sync to keep photos and edits connected across devices, and automatic access […]

Posted in ON1| Tagged | 3 Comments

What else is new?

By PR admin | Published: February 21, 2026

Here is what else is new:

Posted in Other| Tagged | 2 Comments

Deal of the day: 10% off closeout sale at Moment (mainly Fuji gear)

By PR admin | Published: February 20, 2026

Moment is running a closeout sale this weekend – use code EXTRA10 at checkout for 10% off (mainly Fuji gear). This offer ends on February 22nd at midnight.

Posted in Deals| Tagged | 33 Comments

DxO released new lens modules for the Sony A7 V camera and the latest lenses from Sigma, Viltrox, and Samyang

By PR admin | Published: February 20, 2026

This month, DxO Labs released new DxO camera and lens modules for the Sony A7 V camera and the latest lenses from Sigma, Viltrox, and Samyang. You can get 10% off DxO products with code RUMORS. Here is the full list of new profiles: Cameras: Sony A7 V Lenses: Samyang AF 24-60mm F2.8 FE Sigma 500mm […]

Posted in DxO| Tagged | 14 Comments

Coming soon: new 7Artisans AF 135mm f/1.8 lens (E/Z/L)

By PR admin | Published: February 20, 2026

For the 2026 CP+ show in Japan, 7Artisans will soon announce a new AF 135mm f/1.8 lens for Nikon Z, Sony E, and Leica L mount:

Posted in 7Artisans| Tagged , , | 47 Comments