JVC to buy Pentax, Hoya denies it

By PR admin | Published: November 4, 2009
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jvc logo JVC to buy Pentax, Hoya denies itpentax logo JVC to buy Pentax, Hoya denies it

The rumor is that JVC-Kenwood Holdings is in talks to buy Pentax (source - Google translation). Hoya (the parent company of Pentax) quickly denied that report (source). It is not a secret that Hoya has been trying to do something with Pentax, based on previous history of comments from C-level executives (see here and here). HOYA CEO said "It's unnecessary to keep Pentax camera division in the HOYA Corporation" (source).

Via Xitek

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  2. Open letter from Hoya to valued Pentax customers and partners
  3. Hoya Corp. filed a patent for a water-resistant, interchangeable lens camera
  4. Hoya & Kodak updates
  5. Nobody likes Pentax

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11 Comments

  1. Just A Thought
    Posted November 4, 2009 at 12:02 pm | Permalink

    I could be wrong (what else is new), but if memory serves me JVC is a unit of Matsushita, which is better known as Panasonic. Panasonic no longer wanted to play in the DSLR realm, so there is no point to this rumor.

    • Mistral75
      Posted November 4, 2009 at 1:15 pm | Permalink

      JVC has been spun off by Matsushita (Panasonic). They merged with Kenwood in October 2008.

      • Just A Thought
        Posted November 4, 2009 at 4:21 pm | Permalink

        Thanks for the updated info.

  2. dyna
    Posted November 4, 2009 at 12:14 pm | Permalink

    Actually, celebrate for you are correct :) BUT this is only partly true as JVC has the ability to act independently of Matsushita as long as they can demonstrate viability. However, I do think the idea of JVC buying Pentax is a bit far fetched. The two companies are very, very different. Maybe that’s the key, though? JVC has been so bland for so long, perhaps Pentax’s ability to think out of the box could help?

  3. catastrophile
    Posted November 4, 2009 at 2:44 pm | Permalink

    hoya has been trying “to do something” or “to undo samsung” with pentax?! Samsung would have been the best future for pentax, they did business with pentax before entered like the devil (un menage a trois). samsung’s only fault is that they are not japanese.

    • catastrophile
      Posted November 4, 2009 at 2:47 pm | Permalink

      … before **hoya** entered like the devil (missing word typo above).

  4. Nick
    Posted November 4, 2009 at 5:10 pm | Permalink

    Seeing recent news from Samsung to develop it’s own mount, I can’t help but thinking this rumour has some truth to it.

    Probably Japanese is still Japanese afterall, only to sell to fellow country-mate.

    • Just a Thought
      Posted November 5, 2009 at 1:41 am | Permalink

      “only to sell to fellow country-mate”

      Some background info on Pentax which might be of interest:
      Pentax started as a German camera name (Pentaprism + Contax), which was acquired by Asahi Optical Co. Asahi’s U.S. marketing partner was Heiland, a Denver-based manufacturer of flash equipment. Honeywell/Heiland was acquired by 3M. So, depending on year of manufacture, what started as the Asahiflex may be marked Asahi Pentax, Heiland Pentax, or Honewell Pentax. It’s not a premium version, just later manufacture. A 1964 Pentax would be marked Heiland. I’m not sure when the badges changed to Honeywell. Honeywell had acquired Heiland in 1949.

      http://www.flickr.com/groups/oldfilmcameras/discuss/72157620295165987/