Open letter from Hoya to valued Pentax customers and partners

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This just in:

July 1, 2011

Dear Valued PENTAX Customers and Partners,

We would like to hereby inform you that we, HOYA Corporation, have made an agreement regarding the business transfer of our PENTAX Imaging System Business to RICOH Corporation today, July 1, 2011.

The effective date of the business transfer is set for October 1, 2011. The business areas to be transferred as PENTAX Imaging System Business are digital cameras, interchangeable lenses, digital camera accessories, binoculars and security-related products, including R&D, design, manufacturing and sales for those product categories.

PENTAX Imaging system business will be succeeded by a newly established company scheduled on October 1, 2011, and then RICOH Corporation will acquire 100% of its stock right after the establishment.

No operational changes of PENTAX Imaging System Business are anticipated for the time being by making this agreement. All employees will be transferred to the new company accordingly. Also, all current products will continue to be sold with the PENTAX brand name under current operations.

PENTAX, under the guidance of RICOH, will continue with our best effort to grow and evolve our business and partnerships and deliver quality products and services designed for a high level of customer satisfaction.

Again, we appreciate your continued support of PENTAX.

Thank you very much.

Best regards,

Toshiaki Iue,

President

PENTAX Imaging Systems Division

 

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  • http://EnticingTheLight.com Miserere

    Where has this open letter been published?

  • http://www.the-dslr-photographer.com Chio

    That’s nice. I just hope Pentax will gain more users in the DSLR world, their products are great but advertising is where they fail. Come on, look at how Sony went up quickly! The more competition there is, the better it is for us :)

  • Diego

    In December 2006, Pentax started the process of merging with Hoya Corporation to form ‘Hoya Pentax HD Corporation’. Hoya’s primary goal was to strengthen its medical-related business by taking advantage of Pentax’s technologies and expertise in the field of endoscopes, intraocular lenses, surgical loupes, biocompatible ceramics, etc. It was speculated that Pentax’s camera business could be sold off after the merger. A stock swap was to be completed by October 1, 2007 but the process was called off on April 11, 2007. Pentax president Fumio Urano resigned over the matter, with Takashi Watanuki taking over as president of Pentax. However, despite Watanuki’s previously stated opposition to a Hoya merger, on May 16 it was reported that Pentax had accepted “with conditions” a sweetened offer from Hoya, according to a source familiar with the matter. Pentax was under increasing pressure from its major shareholders, Sparx Asset Management in particular, to accept Hoya’s bid.
    On August 6, 2007, Hoya completed a friendly public tender offer for Pentax and acquired 90.59% of the company. On August 14, 2007, the company became a consolidated subsidiary of Hoya. On October 29, 2007, Hoya and Pentax announced that Pentax would merge with and into Hoya effective on March 31, 2008. Hoya closed the Pentax-owned factory in Tokyo, and moved most of their operations to Southeast Asia. All professional (DA*) and consumer (DA, D-FA) lenses are produced in Vietnam, whereas DSLR cameras are produced in Philippines.

    from: http://en.wikipedia.org/wiki/Pentax

  • kick and ouch

    hope that mean there will be some good tele lenses for pentax in the future

  • Zorg Borg

    Lol, I guess you were right about a 2nd Pentax mirrorless camera… except its the Ricoh GXR!

  • http://twitter.com/#!/ZDP189 ZDP-189

    Oh dear, I am a big Ricoh fan and for me this is not a positive development. At least it threatens the Ricoh camera line that I love. Time will tell.

  • BigBug

    This is just like when Konica bought out the Minolta camera business…then went down circling the drain to a fraction of previous profits for both companies. Ricoh had a hard enough time marketing its high-end niche products using Sony sensors, and has been too arrogant to come out with things that would be paricularly popular (like a Leica M mount for the GXR), while it’s had too small a budget to come out with the GXR mounts it’s been showing as demos for years. And now they’ve spent a bucket of cash to buy Pentax? Pentax?! So now this tiny niche company with a limited budget has to merge two companies and business cultures (and fire people) and then has to use its limited resources to support FOUR different lens mounts? (Q, APS, 645, GXR) Well, considering low sales say goodbye quickly to the 645 system, and if the Q system doesn’t sell well in 18 months that will disappear too. Maybe the merged photo division of Ricoh as well.

    • Harold Ellis

      ROOOOOOOOOOOFLLLLL

      using Ricoh and high end in one sentence calls for capital punishment.

  • vic

    Ricoh has now the M-mount it has videos on youtube showing it :)

  • http://tumbleweed-092.livejournal.com/ Slow Gin

    Name it Rentax. :)

  • http://www.michaelpennphotography.com Michael

    Well hopefully they don’t kill off the GRD line.

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