The Spanish website Quesabesde independently confirmed PR's previous rumors about the Fuji X10 - a new compact camera with a sensor smaller than the X100 (but still larger than most point and shoot models).
The Fujifilm X10 is expected to have retro design and fast zoom lens:
- 2/3″ sensor (smaller than Micro Four Thirds but bigger than the Canon G12)
- 4x manual zoom lens with fast f/2.0 aperture
- Price: $599.00
- In some markets this model may be called X50
Announcement should happen in the next few weeks. In addition to the X10, Fuji is expected to announce also another super zoom and a new mirrorless interchangeable lens camera.
When it comes to photo equipment rumors, Quesabesde has a good track record.
Related posts:
- Fujifilm X10 will be one of the three new cameras to be announced this Fall
- The “Fujifilm X10″ name is confirmed, more specs available online
- The next Fuji X100 firmware update to be released in the next two weeks?
- Fujifilm confirms that it is considering a compact system camera
- The rest of Fuji’s line-up



18 Comments
Same size as the Nikon?
No, Nikon is supposed to use a 1″ sensor
Going against the G12 thats a challenge the G12 seems to be a very solid product.
I wouldn’t be surprised if it’s better than the G12 (although that is a good little camera), it’s just if it is 600 dollars then most people will probably just save on the money & buy the G12.
sounds like crap.
Can you get decent bokeh with a sensor this small?
If not, I’d just stick with an S95 that can actually fit in my pocket.
You can get “decent bokeh” on a cell-phone. If you mean “a decently narrow depth of field,” then I would say “only if you’re within a few feet of your subject.”
Yep. that’s what I mean, thanks. I was never really satisfied with the depth of field off of my S95, which led me to sell it for an SLR. Unless this camera can improve much with that, I won’t find it very appealing compared to small cameras like the S95 which are likely more pocketable.
Why do they have multiple names for the same camera like that?
Another unobtainable camera from Fuji???
i would buy it if it could double as a cell phone.
Looks interesting, we need more choises in advanced compacts. Just hope they don’t reuse the S100fs-sensor with it’s horrible purple fringing problems.
Purple fringing is produced by the lens, not the sensor.
Yes, but it was a problem with many of the advanced superccd-based cameras, to a much larger degree than other models.
Sounds like the price is just a bit steep for a S95 or Olympus XZ-1 competitor. I wouldn’t be surprised if the street price is a bit lower.
A manual zoom lens seems to be something they all don’t have though, it’s a good thing to differentiate in a crowded market.
In hindsight it seems like a good idea to see where Nikon and Pentax is going first, the Pentax mirrorless has had a chilly reception to say the least.
This will be interesting to watch. The X100 is one of the best smaller cameras I have ever used or owned. Their FxxxEXR series cameras have always been good. If they turn one of those into a ILC with a larger sensor that has the style of the X100, Look out – they will take the market by storm.
2/3″ sensor was used in the Leica Digilux 2/Panasonic LC1, with great results by certain pros (overgaard.dk/leica_digilux2.html). Crop factor is 4x, versus 4.6 for G12/S95, etc.. If Fuji can produce reasonable ISO 1600~3200 performance, it could do a nice job with a matched f/2.0 lens.
The hybrid viewfinder alone is a good enough reason to buy this camera compared to s95 and G12. I will pay if it retails for $600.