Fujifilm North America officially announced that the previously reported 20% worldwide price increase on photographic film will take effect in the US on July 1st, 2013:
Valhalla, N.Y., April 1, 2013 – Today FUJIFILM North America Corporation announced that it will implement price increases for film and One-Time-Use cameras in the U.S., effective July 1, 2013.
Prices for consumer and professional photographic film, including black and white, color negative, color reversal films, as well as consumer One-Time-Use cameras (OTUC) will increase by approximately 20%.
The price increases are a result of the continuing decline in demand for film products, the high costs of production, and the increased expenses associated with raw materials, including silver and petro-chemicals, and energy. Under such circumstances, and despite efforts to maintain production costs, Fujifilm is unable to absorb these costs entirely and must implement price increases at this time.