The FinePix X100 is the starting point of the high-end cameras to follow in future”

Quesabesde published an interview with Hiroshi Kawahara, Operations Manager at Fujifilm. The answer to the last question hints at future high-end cameras that will follow the X100:

"Q: With the FinePix X100 Fujifilm comes back into the world of professional digital photography. Is the following step to recover SLR cameras too or is that road definitely closed?

A: I'm happy to hear people commenting that Fujifilm came back to the professional market. The FinePix X100 is the starting point of the high-end cameras to follow in future, and although I can not tell you anything specific at this stage, please look forward to new Fujifilm cameras in the future."

Related posts:

  1. The new Fujifilm Finepix-x100 is very interesting
  2. Fujifilm Finepix X100 limited edition box is out but is it real?
  3. The Photokina 2010 winner so far: Fujifilm Finepix-x100
  4. Fujifilm Finepix X100 giveaway
  5. Q&A on the Fuji Finepix X100 camera

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29 Comments

  1. genotypewriter
    Posted December 23, 2010 at 11:02 pm | Permalink

    I can not tell you anything specific at this stage, please look forward to new Fujifilm cameras in the future.”

    Love it!

  2. Posted December 24, 2010 at 12:08 am | Permalink

    Typical japanese answer.

  3. Johnny
    Posted December 24, 2010 at 4:04 am | Permalink

    X100 starting to annoy me. Its just another crop-sensor digital camera and output will bei indistinguishable from 90% of the rest of the market.

    Fuji, STFU and let the facts speak.

    • Quash
      Posted December 24, 2010 at 9:32 am | Permalink

      Great to see a camera company providing so much info about a camera prior to launch. Great marketing but also some great information. Wish we heard the same engineering-focused marketing in such detail from Nikon and Canon prior to launch.

      The fact that this is likely a D90 comparable sensor that you can put in cargo pants side pocket, has manual controls AND a viewfinder (and one which is innovative) in a rugged body make this incomparable to the competition. Sure, I’d like an interchangeable lens. But, this camera, while a niche product, will create more competition and more cameras like it, which is a good thing.

  4. johnl
    Posted December 24, 2010 at 6:18 am | Permalink

    It would sell if it was around 500$ but more than 1000$! Nice try but I will wait for the next one.

    • chris
      Posted December 25, 2010 at 7:13 am | Permalink

      lol thats just stupid whining about the x100 price.. are you 15 years old?
      whats the price of a gf1 + 20mm pancake + evf? : P

  5. Gino
    Posted December 24, 2010 at 9:04 am | Permalink

    Next ? … M9 like + Autofocus, at Half price, = Superb …!

    • Waterenigneer
      Posted December 24, 2010 at 8:58 pm | Permalink

      Then Fuji (or others for that matter) take a serious run at the M9 give me a call. I frankly don’t see the X100 being of serious interest to the photo journalist market. I was interested in the beginning, but am no longer. Who is the target market for the X100?!?!

  6. Zeusman
    Posted December 24, 2010 at 9:24 am | Permalink

    If the shutter is quiet and release is light trigger fast this will be an invaluable tool even if it shares the same sensor as 90% of the rest of the market.

    It’s not a ‘me-too’ product. I love that it’s not another entry level DSLR or point-n-shoot zoom with 32X zoom but a very focused camera.

  7. Catastrophile
    Posted December 24, 2010 at 10:00 am | Permalink

    the best evolution would be lens interchangeability, the 2nd best is to have a zoom instead of prime all without compromising neither on lens speed nor on camera size, and that’s very difficult if not impossible to achieve on large sensor cameras that’s why interchangeability is the best solution, each user can choose his/her own combo (eg combo’s like GF1+20mm or GH1+14-140).

  8. Bhiroshi Skawahara
    Posted December 24, 2010 at 11:43 am | Permalink

    What he would like to say: this camera is 60% hype, and 40% BS so far…I hope it pays off.
    I’m sure it will be high quality but how useful is 135mm pocket camera?
    It will take great portraits.

    • Mark
      Posted December 24, 2010 at 12:39 pm | Permalink

      It’s 35mm (135 equiv.) focal length. Not 135mm. The format of 135 can get confusing. Sometimes it’s referred to as 35mm film, but the name of the film format is 135, just like medium format is 120.

  9. Mark
    Posted December 24, 2010 at 2:39 pm | Permalink

    There is a place for a compact camera with a nicer sensor (ie: 4/3, APS, full frame) that has a non interchangeable lens but it better have the right specs and price point or it will be dead in the water. I have heard it will cost $899 to $1100US??? That is too high. Needs to be more competitive with Olympus and Panasonic prices, somewhere in the $550 to $800US range..

    I hope it offers the different aspect ratio options like my Panasonic G2. I love being able to choose the 1:1 ratio for some of my shooting.

    Mark

    • hiplnsdrftr
      Posted December 24, 2010 at 5:50 pm | Permalink

      Considering that a Canon G12 sells for $450 I would think that $1000 is fair for the X100… anything less and its a good deal.

      The goal of the X100 is the biggest sensor in the smallest body. When people start saying they want and interchangeable lens or a zoom lens on it then they really don’t understand the whole point of the X100.

      Canceled my plans to buy a GF1 and a 7D in anticipation of this camera.

  10. Posted December 24, 2010 at 5:49 pm | Permalink

    There was a rumor a while back that Fuji was going to make a “revolutionary” camera. I wonder if this was what those rumors were getting at. I’m disappointed–I was hoping they would bring out either a full frame DSLR or a full-frame EVIL camera. This is competing against the DP1/DP2 cameras–and we all know how much they “revolutionized” the playing field.

    • chris
      Posted December 25, 2010 at 7:20 am | Permalink

      than buy your fullframe camera and 1.2 lenses somewhere else :P
      you people are crazy.. did you ever look in a magazine? how many shoots are there taken under f2?

      stupid amateurs who think they are pro with there 50mm f1.2 lenses.. ridiculous ^^

      • Posted December 26, 2010 at 1:28 pm | Permalink

        @chris
        Huh? I do own a full frame camera, but no f/1.2 lenses. I’ve no idea where you’re coming from here, buddy.

        My opinion was they’re making a mistake. Sure the cam looks great, but what does it offer that the DP series and other APS-C EVIL cameras don’t? Samsung and Sony at least are on the right path–interchangeable lenses and compatibility with APS-C/FF lenses.

        • Zaph
          Posted December 26, 2010 at 6:47 pm | Permalink

          “Sure the cam looks great, but what does it offer that the DP series and other APS-C EVIL cameras don’t?”

          Tiny with a great lens (Sony body is tiny but lenses are large, or bad quality). f2 (DP1/2 are f4). Presumably fast, DPx are molasses. Simple, great interface. Manual controls.

          Apart from the lens being fixed, and the sensors being a similar size, I don’t see much in common about them at all.

          • Zaph
            Posted December 26, 2010 at 6:49 pm | Permalink

            And the viewfinder! How could I forget that.

  11. panfruit
    Posted December 24, 2010 at 6:49 pm | Permalink

    This definitely gets my vote for coolest camera of next year. :) If the sensor and ergonomics and useability turn out to be great I’ll definitely look forward to buying a used one of these a few years (i’m po).

    • Posted December 24, 2010 at 6:51 pm | Permalink

      I agree, I will have a vote for the best camera of the year next week.

  12. Bjorn
    Posted December 25, 2010 at 2:12 am | Permalink

    Cameras are not one size fits all, kind of tools, the x100 looks like (on paper at least) it’ll fill several niches. Is it gonna change anyone’s life or replace a Leica? Who knows that greatly depends on the hardware & the user really. One thing is for certain no one lives long enough to wait around for the “Perfect” camera.

    I’ve been impressed by Fuji digital cameras ever since I bought the amazing S7000. The results were beyond my expectations for any digital imaging device at the time, however Fuji supplied the technology & I provided the vision.

    Like everyone else I like new tools, I’m already seriously considering this as a replacement to my carry about cameras which currently are the G10 or E-PL1 (depends on the day & what batteries are charged) The deciding factor will be, of course, the real life hands on samples we’ll hopefully start seeing in a few months.

    • D4
      Posted December 25, 2010 at 5:36 am | Permalink

      “One thing is for certain no one lives long enough to wait around for the “Perfect” camera.”

      I hope I am still alive when the nikon D4 comes out!

      • Bjorn
        Posted December 25, 2010 at 1:08 pm | Permalink

        I quite agree ole boy, it seems however that Glacier moves slowly.

  13. Mark
    Posted December 25, 2010 at 9:47 am | Permalink

    The optical VF is a big deal for many enthusiasts and possibly pros too. Other “RF-style” cameras with a bigger sensor and an optical VF are much more expensive. I wouldn’t be surprised if Leica makes an X2 with an integrated OVF. If one would appear for a micro body, the x100 would be in trouble.

  14. Metz
    Posted December 25, 2010 at 1:37 pm | Permalink

    The Panasonic LX-5 and the Fujifilm X100 share one trait: If I buy either, I won’t have any second thoughts for at least 5 years.

    I’ve been shooting for years with various film cameras, so I’m quite sure what my needs are: I’ll be content with either the 24-90 equivalent one one, or the 35mm equivalent on the other. The deciding factor will be ergonomics and the argument between the Panny’s zoom and the Fuji’s larger sensor.

    • Zaph
      Posted December 26, 2010 at 6:50 pm | Permalink

      X100 in one pocket, s95 in the other. :)

      • Zaph
        Posted December 26, 2010 at 6:52 pm | Permalink

        Actually, that would be kind of redundant. Perhaps X100 in one pocket, Sony HX5v in the other.

  15. NanDub
    Posted December 26, 2010 at 7:25 pm | Permalink

    I just want S6 pro, not interested in x100 or any other p&s… fuji please…