Photo Rumors

Here are the rumored lenses Sigma is expected to announce on February 26th for the 2026 CP+ show

By PR admin | Published: February 10, 2026

Here are some of the possible/rumored lenses Sigma could announce on February 26th for the 2026 CP+ show (previously reported here):

Posted in Sigma| Tagged 2026 CP+ show, CP+, Sigma rumors| 12 Comments

B&H Photo launched a Mega Deal Zone 3-day sale

By PR admin | Published: February 10, 2026

B&H Photo launched a new Mega Deal Zone 3-day sale. Here are some of the categories:

Posted in Deals| 17 Comments

New OM System OM-3 Astro mirrorless camera announced

By PR admin | Published: February 10, 2026

OM System announced a new OM-3 Astro mirrorless camera dedicated to astrophotography:

Pre-orders: B&H Photo | Foto Erhardt | WEX Photo
Additional information
Product page
Key features:

Posted in OM System| Tagged OM SYSTEM OM3 digital MFT camera| 18 Comments

OM System continues to recycle old products: today we have a “new” TG-7 camera kit designed for microscopes

By PR admin | Published: February 10, 2026

Today, OM System announced the release of the TG-7 INDUSTRY compact digital camera based on the existing TG-7 model. The TG-7 INDUSTRY is equipped with a standard microscope eyepiece adapter (NY-TGV Super Adapter Kit) and specialized features for examination, research, and testing applications.

You can pre-order the new kit here.

Additional information:

Posted in OM System| Tagged OM System Tough TG-7 camera| 9 Comments

What else is new?

By PR admin | Published: February 10, 2026

Here is what else is new:

Posted in Other| Tagged What else is new?| 11 Comments

7Artisans AF 25mm, 35mm, and 50mm f/1.8 LITE lenses officially announced (E/X)

By PR admin | Published: February 9, 2026

The previously reported 7Artisans AF 25mm, 35mm, and 50mm f/1.8 LITE lenses are now officially announced for Sony E and Fuji X cameras. Pre-orders are currently open at the official 7artisans online store (coming soon to B&H Photo).

Additional information on the new lenses:

Posted in 7Artisans| Tagged 7Artisans LITE lenses| 5 Comments

Sony registered a new WW847606 camera overseas (Sony a7R VI?)

By PR admin | Published: February 9, 2026

Sony registered a new WW847606 camera overseas – maybe it is the rumored Sony a7R VI or the Sony FX8? The new model supports a 160MHz bandwidth, it uses the WiFi 6 BIONZ XR2 processor, and it will be made in Japan:

Posted in Sony| Tagged Sony a7R VI, Sony FX8, Sony Rumors, sonyrumors| 3 Comments

Panasonic registered two new cameras overseas

By PR admin | Published: February 8, 2026

Panasonic registered two new cameras this week:

Panasonic P2409A with dual-band WiFi 5
Panasonic P2501A with Bluetooth only – probably a low-end model

Including the previously registered P2303A model (dual-band WiFi 5), this brings the total number of unreleased Panasonic cameras to three:

Posted in Panasonic| Tagged Panasonic P2303A, Panasonic P2409A, Panasonic P2501A| 13 Comments

Clever Supply released a new Camera Sling v2.0 camera bag

By PR admin | Published: February 7, 2026

After a successful Kickstarter project in 2023, Clever Supply is back with a new version of the same bag:

The new Camera Sling v2.0 is the next iteration of the bag originally launched for photographers who wanted to carry light, move freely, and keep their camera close at all times. The new v2.0 retains the same compact 6L size, but with refined details based on real-world use and photographer feedback over the past couple of years. Updates include improved internal organization, an external accessory pouch, bottom cinch straps for extra carry, a hidden AirTag pocket, and a longer, pivoting shoulder strap.