Pentax to announce a 645D red lacquer limited edition camera

Pentax 645D red lacquer limited edition camera Pentax to announce a 645D red lacquer limited edition camera

Pentax 645D red lacquer limited edition camera front Pentax to announce a 645D red lacquer limited edition camera

Update: the limited edition Pentax 645D is now official. Here are the official images and the press release:

GOLDEN, CO.  (July 13, 2011)…PENTAX Imaging Company has announced it will offer a limited edition 645D camera kit produced to celebrate the PENTAX 645D being named Camera Grand Prix Japan 2011 “Camera of the Year.” This limited edition camera features an elegant, lacquer-finished body. The components of this unique kit that will be available on a very limited basis include:

• PENTAX 645D Japan camera body
• Leather Strap 645D Japan O-ST123
• Body Mount Cap 645D Japan
• Center-Spot-Matte Focusing Screen DS-80
• Specially designed paulownia-wood packaging
PENTAX is planning built-to-order production of this model with a minimum four month delivery period from the date each order is placed.
First announced in June 2010, the PENTAX 645D is a high-performance medium-format digital SLR camera combining super-high-resolution digital images with approximately 40 effective megapixels that offers exceptional reliability and superb operability. The camera was selected Camera GP Japan 2011 “Camera of the Year” for its array of original, outstanding features including a large CCD sensor, and a dependable, dust-proof, weather-resistant body that operates in temperatures as low as –10°C.

Pentax 645D red lacquer limited edition camera top Pentax to announce a 645D red lacquer limited edition camera

This is was the original post before the official announcement:

Pentax is about to release a new 645D red-lacquer limited edition camera:

 Pentax to announce a 645D red lacquer limited edition camera

Related posts:

  1. Pentax 645D red limited edition camera now shipping in the US, the Silver K-5 coming soon
  2. Pentax K-r Rilakkuma limited edition camera
  3. Canon EOS 1Dx, Pentax K-5 limited edition now available for pre-order
  4. Hasselblad announced H4D-40 limited edition stainless steel camera
  5. Pentax K20D Limited Titanium Edition

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34 Comments

  1. Posted July 13, 2011 at 5:31 pm | Permalink

    Lipstick on a Pig!

  2. CJ
    Posted July 13, 2011 at 5:36 pm | Permalink

    Looks sexy

  3. Craig
    Posted July 13, 2011 at 6:22 pm | Permalink

    To compete with the Ferrari red ‘blad? I think not.

    • Arno
      Posted July 14, 2011 at 3:48 am | Permalink

      Lol, you think Hasselblad make better MF than Pentax ?
      Think twice.

      • Craig
        Posted July 14, 2011 at 7:16 am | Permalink

        Sorry, I didn’t imply that or state that, you inferred it.

        My point is ‘blad had their red finish camera first, and Pentax is clearly in copycat mode. If you haven’t seen it look here.

        http://blogs.forbes.com/jasonfogelson/2011/06/13/hasselblad-h4d-40-ferrari-limited-edition-the-supercar-of-cameras/

        Why would Pentax choose red? There are lots of other colors.

        • Just A Thought
          Posted July 14, 2011 at 9:01 am | Permalink

          “Why would Pentax choose red? There are lots of other colors.”

          Hey, better red lacquer-finish than say Porsche Cayman Green.

          • Ray
            Posted July 15, 2011 at 5:47 am | Permalink

            perhaps red is just a good color. ferrari could have chosen a different color right?

          • Samuel
            Posted July 16, 2011 at 11:02 pm | Permalink

            red is also the colour of pentax logo

    • big_glass
      Posted July 14, 2011 at 11:45 am | Permalink

      Not so keen on the finish, but at least it doesn’t have the Ferrari badge, which is almost as desperate as a Lamborghini laptop. Actually, no, it’s worse, because a Hasselblad should stand on its own merits and shouldn’t be sold to anyone who wears Ferrari clothing.

  4. Posted July 13, 2011 at 7:14 pm | Permalink

    Probably Camera of the Year edition – just like brown-gold K10D Camera of the Year special edition.

  5. Zdp-189
    Posted July 13, 2011 at 9:32 pm | Permalink

    I’m waiting for the Nanoblocks version.

  6. asdasd
    Posted July 14, 2011 at 12:21 am | Permalink

    i am waiting for useful version

  7. Harryson
    Posted July 14, 2011 at 2:53 am | Permalink

    When camera companies only “improve” a product by changing its color, the end of that company is near. It’s a shame. I’ve used Pentax cameras for years and have enjoyed it. But this is getting ridiculous. I’m glad I made the switch to another brand.

    • Les
      Posted July 14, 2011 at 8:06 am | Permalink

      Can you name a camera company that hasn’t made a limited edition?

      I’m willing to bet that the brand you switched to has made at least a dozen limited edition models.

    • KnaP
      Posted July 14, 2011 at 10:46 am | Permalink

      Hasn’t Leica been doing that for year?

    • Mike
      Posted July 14, 2011 at 11:11 am | Permalink

      Canon just released some coloured Rebel’s. So that must mean Canon’s demise is close too!

    • big_glass
      Posted July 14, 2011 at 11:47 am | Permalink

      Who said this was a new model aiming to improve on the existing one? It’s clearly a limited edition, just like the K-series Grand Prix from the past. Or all those limited edition Leicas. Or Nikons for that matter.

  8. Florin
    Posted July 14, 2011 at 5:26 am | Permalink

    It’s not an improvement, it’s only a limited edition.From what you’re saying it means that if Hasselblad made that ferrari edition, their end is also near?
    People stop making this company look bad!Pentax are great quality cameras.
    & beside that, there are still many brands left to make fun of (wich they deserve) if you really have this NEED of “killing” something.

    • Samuel
      Posted July 16, 2011 at 11:08 pm | Permalink

      oh you mean brands like Ricoh lol

  9. Anonymus Maximus
    Posted July 14, 2011 at 7:19 am | Permalink

    As a resident of Dubai I have to state that here no one cares one bit about ared “red” version Limited or not.

    A proper collerters Version should be GOLD !!!

  10. pooh
    Posted July 14, 2011 at 9:33 am | Permalink

    I wonder if it’ll show the ugly silvery magnesium underneath when it wears, if anyone ever take the trouble to actually use it.

  11. Posted July 14, 2011 at 9:51 am | Permalink

    Nice finish on the most ridiculously ugly camera ever made!

  12. Tavi
    Posted July 14, 2011 at 10:06 am | Permalink

    Similar ignorant comments here. For the info: 645 D was voted camera of the year 2011, so if you think is useless, you’re definitively in minority, the lacquer-finished body is urushi: “the process requires a number of painstaking steps, such as pasting many different types of silver leaves on a black-lacquer base — as if creating a collage of torn paper — and applying an overcoat of paint in a rich Bordeaux-wine tone. This sophisticated, meticulously handcrafted lacquer technique using natural urushi and silver leaves means that each camera body will be slightly different, ensuring the camera will be a one-of-a-kind, unique possession for the photographer”
    Quote by Pal Jensen on PF.

    Octav

    • Artur Kozłowski
      Posted July 14, 2011 at 2:37 pm | Permalink

      oooohhh, I feel I’m comin’… keep going, PLEASE!

  13. Mark
    Posted July 14, 2011 at 10:53 am | Permalink

    Here we go again.. Pentax please.

  14. Mike
    Posted July 14, 2011 at 11:14 am | Permalink

    If it didn’t say “steal me” before, it certainly does now. Maybe they should put arrows on the neck strap pointing to the camera body. Instead of “Pentax” on the strap, it should say “$10,000 camera here”. :-)

  15. Distanted
    Posted July 14, 2011 at 12:54 pm | Permalink

    Normally, I’m a basic black kind of guy, but I kinda like this. Anyway, it’s way out of my league, as I’m sure it is for many of the haters.

  16. bob
    Posted July 14, 2011 at 6:18 pm | Permalink

    Can you say “Hello Kitty” limited edition next?

    First Pentax decides to set up a “boutique” at Willoughby’s (opened and closed), then it comes out with the PS sensor ILC, and now this. Just who is at the helm over there, and what has he/she been drinking? Maybe that’s why the photo division sold for $124MM.

    • Alex
      Posted July 15, 2011 at 3:20 am | Permalink

      You don’t understand words like “exclusive”, do you? This camera IS exclusive, unlike regular red Hasselblads ;)

  17. Artur Kozłowski
    Posted July 14, 2011 at 6:35 pm | Permalink

    I think that the “Camera of the Year” is not selling that well. Hence this eye-grabbing candy, duly shown on all the photo websites.

    • Alex
      Posted July 15, 2011 at 4:20 pm | Permalink

      So, we have a camera that sells so well Pentax had trouble getting it on the global market. We have the same camera, gaining an important prize. And we have Pentax celebrating this, by an exclusive, hand painted (with an exotic process) Limited edition of the said camera.
      Yet you somehow managed to draw the most unlikely conclusion…

      • Artur Kozłowski
        Posted July 17, 2011 at 4:27 pm | Permalink

        You’re probably right. Just didn’t seem that a MF camera, worth about 10 000$ would be selling (very) well…

        • Alex
          Posted July 17, 2011 at 4:32 pm | Permalink

          Why not? At $10.000 it’s the most affordable DMF camera (with the same or a similar sensor – not talking about some old 22MP Mamiya)…

  18. Tavi
    Posted July 16, 2011 at 8:23 am | Permalink

    Geez, you are supposed to be interested in photography! How can you compare Ferrari Red with this Urushi red? Are you color blind?
    Oh, I remember, Pentax = junk, ( just ’cause most of the commercials talk Can(Ni)con)