Phase One to be acquired by Silverfleet Capital

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Silverfleet Capital  is about to acquire Phase One. The rumors are that Silverfleet Capita will buy a 60% stake in the company. Henrik Håkonsson, CEO of Phase One, justifies this operation by the need for Phase One to increase their equity to be able to grow by acquisitions.

Back in 2011 Blackstone acquired a 44% stake in Leica Camera and Hasselblad was bought by Ventizz Capital.

Thanks Mistral75!

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  • Ernesto Quintero

    There goes a good thing.

  • madmax

    I am not very sure this move could be any good. Another capital fund bought Hasselblad some time ago and now we all know what happened. I am curious about a Phase One Venusian looks like.

    • Kynikos

      Guts of a Casio.
      Real Corinthian Leather.
      Classic, Soviet design lines.

      USD 4,000 = EUR 4,000 = GBP 3,999

    • Dpablo unfiltered

      It sounds like something good might now get phased out. But after seeing what became of Hasselblad it doesn’t phase me a bit…

  • Foliobook

    By 2020 there may just have camera phones and fond memories. But my Ebony 45S will still be making pictures :-)

    • preston

      You are making a big assumption that large format film will still be produced in 2020.

      • MacCruikskeen

        That’s only six years away. Ilford, at least, will likely be able to hold out that long. Heck, they’re still offering special orders for odd sizes and ultra-large formats. 4×5 is safe for a while yet. And there’s always the freezer.

        • frank

          That can be quite a gamble if you’re already an establish photographer known for using film. At least one guy, back in 2013, bought the entire last production lot (12,000 sheets) of Fuji’s 8×10 Velvia 50 for $100,000. The story states that it’s enough film to last him 10 years.

      • sperdynamite

        Psh, stocks will be available. Even if the big players drop out small time firms can make it happen. Look at Impossible Project, they’ve been growing and growing, and their new stocks are quite mature. This is assuming you must shoot production film, and don’t want to do wet plate or tin type, which you can pretty easily home brew. Analog shall live on for quite some time.

  • Ken

    Sorry to see that happen. In my experience, capital funds generally just screw up companies. Corporate raiders by a new name.

    • madmax

      “Corporate raiders”, good point. Sometimes these vultures find more profitable to sink companies and then selling their actives, such as patents and trademarks.

  • fjfjjj

    I will think twice about buying a Phase now. Yesterday it seemed like the safe and smart choice. All this to be able to “grow by acquisitions” is sad.

    • hexx

      I don’t believe you’d ever buy Phase ;)

  • El Aura

    I’m curious what they would actually want to acquire. They’ve pretty much gobbled up everything in the MF market except Hasselblad (ok, there is also Leica and Pentax but their MF activities is only a minority of their overall business).

    • BlaBlaBlasen

      Maybe they’ll acquire Nik Software from Google (without Snapseed) then integrate it with CaptureOne to be able to compete better with Lightroom.

    • sperdynamite

      Maybe just technologies to bring the cost of sensor manufacture down. They SHOULD know that it’s about time to bring down costs. When you have a D800E and the 55mm 1.4 Otus, the slight extra real estate that a 44×33 sensor gives you is not worth the extra scratch, considering you’re also giving up ISO performance and AF. These cameras need to start complete at $10K, not $20+.

  • Ron Hendriks

    Well the rumors about Canon going into this camerarange are gone now that Sony is making the sensor. There is no money to earn I think in this market.

    • frank

      I wonder why this is? What happened to the MF market once everything went digital? Could it be that give a film Hassy was about $3,000 and when they went digital, their cameras were $45,000. Is it simple economics that they priced themselves into oblivion.
      Then there’s the argument that digital has much higher resolution than film thus making it possible to replace MF with a FF DSLR. I’ve read that standard 35mm resolution is around 12MP; Pro 35mm gear is equivalent to 16-18MP. So it makes sense that a FF DSLRs at 21-36MP have far exceeded the capabilities of MF film technology. Therefore, those who were using MF (product and wedding photographers) don’t need MF any more and are now shooting with their top-end Nikon or Canon.
      I think companies like Pentax saw that this may be the case when they introduced the 645D at $9,999 four years ago – which now sells for $6,999 while Hassy 40MP sells for nearly triple – $17,999.

      • sperdynamite

        I think you’re very correct here. Who really needs an 80mp sensor that isn’t great above ISO 400? Probably about 100 people worldwide. If Phase would have made my dream camera, full frame 645 sensor, 25mp, good in low light to lets say 3200, and $10k or less, I think you’d see a lot more wedding and portrait people throwing down. A D4 isn’t that much cheaper (a D800 kit is though). Megapixels are just detail or image size, they don’t influence the ‘look’ of the picture, which is what the larger formats do so well, in addition to resolution. Also, how many photo people are making enough to justify a $20-50k investment on a freaking camera?! I haven’t exactly seen ad budgets skyrocket.

        The current Pentax 645D is severely under rated, and the new one looks like as close to my dream camera as I’ll get. Only snobs would ignore it for whatever hair split quality the Fuji glass on Hasselblad will give them over Pentax. (the flash sync issue is real though, so no answer to that). I just want to make my Hasselblad 2003fcw digital, but short of that I’d love to just adapt my Hassy glass to the Pentax, in addition to the great cheap Pentax lenses.

  • NancyP

    Beginning of the end

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