Category Archives: Sony

Pre-orders are now open for the Sony a7R II, RX100 IV and RX10 II cameras

Sony a7R II, RX100 IV and RX10 II camera pre-orders

Pre-orders for the Sony a7R II, RX100 IV and RX10 II cameras are now open: Sony a7R II: B&H | Adorama | Amazon | DigitalRev Sony RX10 II: B&H | Adorama | Amazon | DigitalRev Sony RX100 IV: B&H | Adorama | Amazon | DigitalRev The price of the previous RX10 model already dropped by $100.

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What else is new?

Zeiss Planar 50mm f:0.7 lens

→ The Sony Alpha NEX-7 with 18-55mm lens is now $750 off. → The Zeiss Planar 50mm f/0.7 lens was originally designed for NASA: One of the largest aperture lenses in the history of photography: the ZEISS Planar 0.7/50. It was originally designed for NASA. In order to take pictures of the “dark” side of the moon, they […]

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Sony a7R II camera announced

Sony a7R II mirrorless camera

Sony just announced a new Sony a7R II camera priced at $3,198. Here are the main specs: 42MP Full-Frame Exmor R BSI CMOS Sensor BIONZ X Image Processor 5-Axis SteadyShot INSIDE Stabilization 399 Phase-Detect AF Points & 5 fps Burst Internal 4K XAVC S Video & S-Log2 Gamma Weather-Resistant Magnesium Alloy Body Built-In Wi-Fi Connectivity with NFC […]

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Sony RX100 IV and RX10 II cameras announced


In addition to the new a7R, Sony announced also the Sony RX100 IV ($948) and RX10 II ($1,298) cameras. The specs in a glance: Sony RX100 IV 20.1 MP 1″ Exmor RS BSI CMOS Sensor BIONZ X Image Processor Internal UHD 4K Video & S-Log2 Gamma Zeiss Vario-Sonnar T* f/1.8-2.8 Lens 24-70mm (35mm Equivalent) 2349k-Dot […]

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The mirrorless movement: Sony boasts record growth in expanding mirrorless digital camera market

Interchangeable Lens Camera Growth 2013 - 2015 (PRNewsFoto/Sony Electronics)

Sony is happy to report that in the past 12 months: their mirrorless camera revenue has grown 16.5% (while DSLR sales declining approximately 15%) Sony has experienced a 66% boost in their company’s mirrorless camera sales Sony is currently the #1 overall mirrorless brand, a position they have held for 4 consecutive years Now if they can […]

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No, you won’t get a Sony a7r camera for $199


An error on the Sony online store caused a lot of discussion on reddit yesterday – a brand new Sony a7r mirrorless camera was listed for $199.99. Of course all orders got canceled, except those paid with PayPal… but don’t hold you breath, they will get canceled too. Sony will never sell you a $2,000 camera for […]

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For next week: Panasonic G7, GX8, FZ300 Fuji X-T10 cameras and XF 90mm f/2 R LM WR lens

Panasonic G7 mirrorless camera

Expect new product announcements next week from Panasonic and Fuji: Panasonic G7, GX8 and FZ300 cameras Fuji X-T10 camera and XF 90mm f/2 R LM WR lens (announcement tomorrow) There has been few small leaks about a new high megapixel camera from Sony, but as of today there is no reliable information what exactly will be announced […]

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