I am not sure if this is just an investment move for Olympus or they are really planning to release something like the Panasonic Lumix Phone, but here is the news - Olympus wants to buy a cell phone company:
"Olympus Corp. said Friday that it will launch a tender offer for ITX Corp. to turn the cellular phone sales unit into a wholly owned subsidiary. Olympus currently holds an 82.07% stake in ITX. The cost of acquiring the ITX shares that it does not own will likely come to about 7 billion yen."
Nikkei via Imaginginsider
