There’s a clear benefit for existing Hasselblad users, he explains: ‘H system camera users can buy an adapter to use all our other lenses, currently without autofocus. That’s something that might come later, but no promises. This means there are sixteen lenses, including the three native ones, that can be used.’
Third party lenses cannot be adapted to the X1D because the shutter is located in the XCD lenses and not in the camera.
Hasselblad is extremely happy with the number of X1D pre-orders (see US pricing):
‘Already at the launch event we were already starting to take orders. We had a projection for how many we’d sell in the first year and we’d passed that number in the first ten days.’