Phototrend published their interview with Canon executives at the 2025 CP+ show. One of the questions was about a potential retro/vintage Canon camera.
Next year (2026), the iconic Canon AE-1 will celebrate its 50th anniversary, and there is a very good chance we may see a new digital version.
Rumors about a new retro-designed Canon digital camera are not new and have been circulating for years:
Canon conducted market research for a retro-designed digital camera
Here is the recap of the interview:
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Canon EOS R1 and R5 Mark II Performance: Go Tokura noted that both the EOS R1 and R5 Mark II are performing well commercially, though there have been backorders since their launch. He apologized to customers still waiting and confirmed efforts to improve supply throughout 2025, particularly for these models.
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EOS R1 Development Philosophy: Yasuhiko Shiomi explained that the EOS R1, designed as a flagship for professional photographers, builds on the legacy of the EOS-1 series. It prioritizes reliability and uncompromising quality, surpassing its predecessors in every aspect, aligning with Canon’s long-standing standards.
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APS-C and Market Strategy: Manabu Kato emphasized Canon’s commitment to the APS-C segment, promising products that meet customer expectations without revealing specific plans. The team acknowledged the importance of this market alongside their full-frame offerings.
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Video Market Expansion: The executives highlighted the growing shift from 2D to 3D imaging, seeing it as an opportunity for market growth. Canon is integrating advanced video features into models like the EOS R5 Mark II and R1 to cater to this trend.
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PowerShot V1 and New Ventures: The PowerShot V1 was discussed as an innovative compact camera aimed at new audiences, reflecting Canon’s strategy to test new technologies and expand its reach beyond traditional photography markets.
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Vintage-Style Cameras: Responding to interviewer interest in a modern Canon AE-1 (a classic film camera), Manabu Kato acknowledged significant demand for vintage aesthetics. However, he cited technological and business challenges—such as ensuring modern operability and profitability—as hurdles to producing such a design. While not dismissing the idea, he stressed a cautious approach.
The interview was conducted at CP+ 2025 with Canon Corp’s executive team, including Go Tokura (VP and General Manager of the Imaging Division), Manabu Kato (head of Imaging Business Operations for products), Yasuhiko Shiomi (director of development), and Tetsushi Hibi (director of optics).
