Author Archives: PR admin

The first two Viltrox AIR lenses for MFT will be 25mm f/1.7 & 35mm f/1.7

By PR admin | Published: July 13, 2026

I already reported that Viltrox will introduce a new line of MFT autofocus lenses. The first two Viltrox MFT lenses are expected to be the 25mm f/1.7 AIR and the 35mm f/1.7 AIR. Viltrox used to make MFT lenses (see listings):

Posted in Viltrox| Tagged , , , , , | 12 Comments

The latest Insta360 X6 camera rumors

By PR admin | Published: July 12, 2026

Here are the latest Insta360 X6 camera rumors (see the current X5 model):

Posted in Insta360| Tagged | 17 Comments

Viltrox 26mm f/2.8 EVO pancake lens for E/Z mount coming on July 15th (full details included)

By PR admin | Published: July 12, 2026

The Viltrox 26mm f/2.8 EVO pancake lens (E/Z) will be announced on July 15th (already listed for sale on Aliexpress): Here are the full details on the new lens (check the Viltrox website for updates):

Posted in Viltrox| Tagged , | 5 Comments

Here is what’s coming next in Aftershoot

By PR admin | Published: July 11, 2026

Here is what’s coming next in Aftershoot (free trial | galleries | previous coverage | “AI will not replace us“):

Posted in Aftershoot| Tagged , , , | 23 Comments

Tamron to announce a new 12-20mm f/2.8 lens for Z/E mount (model A084)

By PR admin | Published: July 11, 2026

Tamron will soon announce a new 12-20mm f/2.8 lens for Nikon Z-mount and Sony E-mount (model A084). Here are the details:

Posted in Tamron| Tagged | 1 Comment

New: Kase AF 24mm f/3.8 FE full-frame pancake lens

By PR admin | Published: July 10, 2026

Kase has a new AF 24mm f/3.8 FE full-frame pancake lens (appears to be identical to the upcoming TTArtisan 24mm f/3.8). In the US, Kase Optics products are sold at B&H Photo and Amazon. Previous coverage of Kase lenses can be found here. Here are the details and product video on the new lens:

Posted in Kase Optics| Tagged , | 32 Comments

Sony RX10V 24-600mm super-zoom camera announced ($2,300)

By PR admin | Published: July 9, 2026

The previously reported Sony RX10V super-zoom camera is officially announced with a price tag of $2,300: Pre-orders: B&H Photo | Foto Erhardt |. WEX Photo Additional information Review Press release Basic specs: 20.1MP 1″ Exmor RS BSI CMOS Sensor BIONZ XR Processing Engine with AI Chip 4K60 Full-Pixel 4:2:2 10-Bit Video Zeiss Vario-Sonnar T* f/2.4-4 […]

Posted in Sony| Tagged | 81 Comments

Coming soon: new Ricoh GR IV special edition camera for the 30th anniversary of the GR1

By PR admin | Published: July 8, 2026

Ricoh will release a special-edition GR IV camera to mark the 30th anniversary of the GR1: October 2026 will mark the 30th anniversary of the Ricoh GR camera line Additional informAtion is available here:

Posted in Ricoh| Tagged | 29 Comments

SanDisk’s first 8TB SDUC memory cards confirmed: massive storage, but new readers required

By PR admin | Published: July 8, 2026

SanDisk’s first 8TB SDUC memory cards are coming soon, here are the latest details (see current SanDisk offerings):

Posted in Other| Tagged | 27 Comments

Songraw (not Meike) announced a new AF 85mm f/1.2 MS “Youth Edition” lens made entirely of aviation-grade aluminum

By PR admin | Published: July 8, 2026

As previously reported, Songraw (not Meike) announced today a new AF 85mm f/1.2 MS “Youth Edition” full-frame autofocus prime lens. The lens itself is not new – see previous coverage.  Here are the details on the new “Youth Edition” version of the Songraw 85mm f/1.2 lens made entirely of aviation-grade aluminum (in the US, Songraw […]

Posted in Songraw| Tagged , | 3 Comments