Author Archives: PR admin

More pictures of the upcoming 7Artisans AF 40mm f/2.5 FF lens

By PR admin | Published: January 23, 2026

Here are a few new pictures of the upcoming lightweight (≈90g) 7Artisans AF 40mm f/2.5 FF lens that will be officially announced on January 27th – check the official website for updates (Sony and Viltrox both already have 40mm f/2.5 lenses):

Posted in 7Artisans| Tagged | 23 Comments

Another camera-inspired watch: Casio M-Edition

By PR admin | Published: January 23, 2026

There is another new watch for photographers: the custom-made Casio M-Edition, inspired by Leica M cameras, is sold exclusively by PPPcameras. Here are the details: Available in Chrome and Black Based on the Casio AE1200 A striking custom red dial, echoing Leica’s signature red dot Custom red LEDs for the watch light reminiscent of a camera’s internal […]

Posted in PPPcameras| Tagged | 23 Comments

Just announced: TTAr­ti­san AF 35mm f/1.8 II Orange “Pop-Limited” edition lens (E/X)

By PR admin | Published: January 23, 2026

    TTAr­ti­san juts announced a new AF 35mm f/1.8 II Orange “Pop-Limited” edition lens for E/X. Here are the details:

Posted in TTartisan| Tagged | 18 Comments

Sony is rumored to announce a new 180MP medium format sensor

By PR admin | Published: January 23, 2026

Sony is rumored to announce a new 180MP medium format sensor that will most likely be used in future Fujifilm GFX cameras. It is not clear when this new sensor will be officially released, and the rumor could, of course, be wrong, as many other Sony rumors are. Here is a recap:

Posted in Fuji, Other| Tagged | 3 Comments

More leaks of the Leica Noctilux M 35mm f/1.2 ASPH lens for M-mount

By PR admin | Published: January 23, 2026

  Here are a few more leaks of the previously reported Leica Noctilux M 35mm f/1.2 ASPH lens:

Posted in Leica| 7 Comments

Chinese manufacturers are working on autofocus medium format lenses for the Fujifilm GFX mount

By PR admin | Published: January 22, 2026

FujiAddict reports that at least three Chinese manufacturers are working on autofocus medium format lenses for the Fujifilm GFX mount. One of the lenses will most likely be the Venus Optics Laowa 200mm f/2 (the second manufacturer could be Viltrox):

Posted in Fuji| Tagged , | 30 Comments

What else is new?

By PR admin | Published: January 22, 2026

Here is what else is new:

Posted in Other| Tagged | 17 Comments

Is Insta360 coming up with a new mirrorless camera?

By PR admin | Published: January 21, 2026

The CEO of Insta360 posted the above photo on Chinese social media, along with the words 向新的焦段进发, which translates to “Venture into new focal lengths.” The camera appears to be APS-C mirrorless (in white) based on the size relative to the hand. The mounted lens is f/1.8. Some of the buttons are:

Posted in Insta360| Tagged | 71 Comments

7Artisans is teasing a new lightweight lens (7Artisans AF 40mm f/2.5 FF?)

By PR admin | Published: January 21, 2026

7Artisans is teasing a new lightweight (≈90g) lens that will be officially announced on January 27th. I am pretty sure this is the previously reported 7Artisans AF 40mm f/2.5 FF (Sony and Viltrox both already have 40mm f/2.5 lenses):

Posted in 7Artisans| Tagged , , | 62 Comments

DxO January 2026 update: 326 new DxO Modules for the latest cameras & lenses

By PR admin | Published: January 20, 2026

This month, DxO Labs released 326 new DxO camera and lens modules for the latest releases, expanding support to more than 110,000 camera and lens combinations in total. It includes compatibility with some of the latest and most notable equipment from Canon, Nikon, Sony, Fujifilm, Hasselblad, Leica, and others — all precisely measured in DxO’s independent laboratories […]

Posted in DxO| Tagged , | 75 Comments