Author Archives: PR admin

Sony FX3 II camera rumors?

By PR admin | Published: February 14, 2026

I received the following Sony FX3 II camera rumors (see the current FX3 models):

Posted in Sony| Tagged , | 45 Comments

Songraw to release new 50mm & 85mm f/1.2 full-frame autofocus lenses for Nikon Z and Sony E mount

By PR admin | Published: February 14, 2026

Songraw will release new 50mm & 85mm f/1.2 full-frame autofocus lenses for Nikon Z and Sony E mount (previously reported here). The new lens series is marketed as “light” and “affordable” in China, featuring significant weight reduction, numerous optimizations, and a titanium gray lens body. In the US, Songraw lenses are sold at Amazon. Here […]

Posted in Songraw| Tagged , | 39 Comments

First leaked pictures of the upcoming Zeiss Otus ML 35mm f/1.4 lens (Z/E/RF)

By PR admin | Published: February 14, 2026

Zeiss will announce a new Otus ML 35mm f/1.4 Apo Distagon lens for Nikon Z, Sony E, and Canon RF mounts on February 23rd or 24th for the CP+ show in Japan. This will be the third Zeiss Otus mirrorless lens after the 1.4/35 and 1.4/50. Additional pictures:

Posted in Other| Tagged | 9 Comments

The rumored Tamron 35-100mm f/2.8 DI III VXD lens (Z/E) leaked online

By PR admin | Published: February 13, 2026

The previously rumored Tamron 35-100mm f/2.8 DI III VXD lens for Nikon Z and Sony E mount leaked online: The new lens will be priced similarly to the Tamron 16-30mm f/2.8 Di III VXD G2 lens: $900 for the Sony version and $930 for the Nikon version. Shipping will start in late March or early […]

Posted in Tamron| Tagged , , | 27 Comments

The SG-Image AF 25mm f/1.8 APS-C lenses are now available for order at Amazon US

By PR admin | Published: February 13, 2026

The SG-Image AF 25mm f/1.8 APS-C lenses are now available for order on Amazon (see all listings). SG-Image lenses are also sold at eBay, AliExpress, and Amazon Japan. Additional informtion on the lens can be found here:

Posted in SG-IMAGE| Tagged | 23 Comments

Cosine announced a new Voigtlander SEPTON 40mm f/2 Aspherical lens for Nikon Z and Sony E cameras

By PR admin | Published: February 13, 2026

  Cosina announced a new Voigtlander SEPTON 40mm f/2 Aspherical lens for Nikon Z and Sony E mount: Pre-orders: B&H Photo | WEX Photo | Foto Erhardt Press release and specifications Product pages with sample photos: E-mount | Z-mount E-mount version to be released in March 2026, Z-mount version in April Related video:

Posted in Voigtlander| Tagged | 16 Comments

Shenzhen Sonida Digital Technology joins the Micro Four Thirds System Standard Group under the brand “Songdian”

By PR admin | Published: February 12, 2026

As I already reported, the Shenzhen Sonida Digital Technology company joined the Micro Four Thirds System Standard Group today under the brand Songdian (some of their cameras are sold on Amazon), and they are expected to announce a new MFT camera for the 2026 CP+ show in Japan:

Posted in Songdian, Sonida| Tagged | 18 Comments

The latest financial results from Tamron, Nikon, Fujifilm, Sony, Ricoh, and Panasonic

By PR admin | Published: February 12, 2026

Here are the latest financial results from Tamron, Nikon, Fujifilm, Sony, Ricoh, and Panasonic:

Posted in Fuji, Nikon, Panasonic, Ricoh, Sony, Tamron| Tagged | 11 Comments

What else is new?

By PR admin | Published: February 12, 2026

Here is what else is new:

Posted in Other| Tagged | 4 Comments

Tamron to announce a new 35-100mm f/2.8 lens next week

By PR admin | Published: February 11, 2026

Next week, on February 19th, Tamron will announce a new 35-100mm f/2.8 lens (see mockup above). This will be a small, lightweight zoom lens (around 560g) that will pair well with the existing Tamron 16-30mm f/2.8. Tamron plans to announce a total of ten new lenses this FY26, according to their latest financial disclosures:

Posted in Tamron| Tagged | 21 Comments