Author Archives: PR admin

New TTartisan 17mm f/4 full-frame tilt-shift lens announced for Sony E and Fuji GFX

TTartisan announced a new 17mm f/4 tilt-shift lens. The available mounts in the first batch are Sony E and Fuji GFX. The second batch is coming soon, and it will be for Z/RF/L cameras. The price of the lens is $509. Orders are now open on Amazon and at the official online store. Additional information:

Posted in TTartisan| Tagged | 24 Comments

Panasonic Lumix announcement on October 17th

Panasonic will announce a new Lumix product(s) on October 17th:

Posted in Panasonic| 19 Comments

Sirui Aurora 35mm f/1.4 full-frame autofocus lens (Z/E/X/L) officially announced

The previously reported Sirui Aurora 35mm f/1.4 lens (Z/E/X/L) is now officially announced. The lens was already listed for pre-order at B&H Photo back in August: New Sirui Aurora 35mm f/1.4 lens now available for pre-order (Z/E/X/L) Pre-orders are open at Amazon, B&H Photo, and the official Siriu website: Additional information:

Posted in Sirui| Tagged , , | 26 Comments

New realme × Ricoh Imaging strategic partnership announced

Realme and Rioch Imaging announced a new strategic partnership on smartphone imaging (in the US Realme smartphones are sold at Amazon):

Posted in Ricoh| Tagged | 10 Comments

What else is new?

Here is what else is new: → Kodak released two new Kodacolor color negative films (35mm roll film, 36 exposures): Kodak Kodacolor 100 Color Kodak Kodacolor 200 Color → Think Tank Photo released new FocusPoint Rolltop backpacks (check website for additional information). → Gura Gear released a new Kiboko City Mini 12L+ camera backpack (check website […]

Posted in Other| Tagged | 21 Comments

Top 10 most viewed PhotoRumors posts for September 2025

Here are the top 10 most viewed PhotoRumors posts for September 2025:

Posted in Top 10 Posts| 22 Comments

Sony registered a new camera WW824259 overseas

Sony registered a new camera (WW824259) with the Indonesian telecommunications authority. This is likely the rumored Sony a7V that is expected to be announced soon. Here is the breakdown of the latest Sony releases:

Posted in Sony| Tagged , , | 54 Comments

More notable Amazon Prime Day deals

Here are some notable Amazon Prime Day photo deals: By brand: Viltrox TTartisan 7artisans Brightin Star Rokinon SmallRig Meike Pergear Sirui Nextorage Lexar SanDisk GoPro DJI Insta360 WANDRD NEEWER Apple By country: Amazon US Amazon CA Amazon DE Amazon UK Amazon FR Amazon IT Amazon ES By category Photography Cameras Lenses Accessories Camera bags Tripods […]

Posted in Deals| Tagged | 26 Comments

SmallRig Amazon Prime Deals

SmallRig has launched a new sale for Amazon Prime Day, offering up to 30% off: Amazon US Amazon DE Amazon UK Here are some of the discounted products:

Posted in Deals, SmallRig| Tagged | 15 Comments

Nextorage Amazon Prime Deals

Nextorage is participating in Amazon’s Prime Big Deal Days – here are the details of the ongoing sale: Period: October 7 – 12, 2025 Savings: up to $450 off Eligible Products: Memory cards, card readers, and SSDs Here is the list of discounted memory cards:

Posted in Deals, Nextorage| Tagged | 11 Comments