Author Archives: PR admin

Brightin Star AF 35mm f/1.8 ASPH lens officially announced (E+Z mount)

By PR admin | Published: August 4, 2025

The previously reported Brightin Star AF 35mm f/1.8 ASPH full-frame lens (E/Z) is now officially announced and available for pre-order for $250 (Brightin Star lenses are also sold at Amazon). Here are the details:

Posted in Brightin Star| Tagged , | Leave a comment

Second Nikon price increase coming to the US on September 1st as a result of the latest Trump tariffs

By PR admin | Published: August 4, 2025

As previously reported, Nikon will have a second price increase in the US on September 1st, 2025, as a result of the latest Trump tariffs. If you are planning to buy any Nikon gear before the next price increase, consider doing so from one of our sponsors: B&H Photo Paul’s Photo Service Photo The complete list of […]

Posted in Nikon| Tagged , | 1 Comment

The Fujifilm GFX Eterna 102MP medium format cinema camera will be released on September 11th

By PR admin | Published: August 3, 2025

The Fujifilm GFX Eterna 102MP medium format cinema camera will be officially released on September 11th right beore the International Broadcast Convention (IBC) in Amsterdam (September 12-15, 2025). The GFX Eterna will be the first large-format digital filmmaking camera in the company’s history. Here is what we know so far:

Posted in Fuji| Tagged , , | Leave a comment

Updated list of latest/upcoming/rumored Chinese lenses

By PR admin | Published: August 2, 2025

Here is an updated list of the latest/upcoming/rumored lenses from China: After the 14mm f/2.8 & 75mm f/1.4 lenses (E/R/Z/L), 7Artisans will announce two more new lenses on August 4th (check website for updates): 7Artisans AF 24mm f/1.8 (L/Z) 7Artisans AF 35mm f/1.8 (L/E/Z) – the L and Z mounts will be released on August […]

Posted in 7Artisans, Brightin Star, Meike, Yongnuo, ZY Optics| Tagged , , , , , | 3 Comments

The Fujifilm US price increase is now in effect (up to 15%)

By PR admin | Published: August 2, 2025

The previously reported Fuji price increase in the US as a result of Trump’s tariffs came into effect yesterday. The list of impacted products can be found here. You can check the new price at B&H Photo. Moment also published a list of Fujifilm cameras with US price increases:

Posted in Fuji| Tagged , , | 1 Comment

More GoPro MAX 2 camera leaks

By PR admin | Published: July 31, 2025

The day DJI announced their Osmo 360 camera, we got more leaks of the upcoming GoPro MAX 2 camera:

Posted in GoPro| Tagged , | Leave a comment

Sigma promises not to increase prices in the US after the latest tariffs

By PR admin | Published: July 31, 2025

In an internal email, Sigma US promises not to further increase prices in the US after the latest tariffs on imported goods from Japan (and other countries):

Posted in Sigma| Tagged , | 11 Comments

DJI Osmo 360 camera officially announced

By PR admin | Published: July 31, 2025

The previously leaked and rumored DJI Osmo 360 camera is now officially announced (Insta360 announced its first drone, and two days later, DJI announced its first 360 camera): Order: B&H Photo | Foto Erhardt | Wex Photo Additional information Key features:

Posted in DJI| Tagged | 1 Comment

Sigma is rumored to announce at least two new lenses on August 19th

By PR admin | Published: July 30, 2025

   Sigma is rumored to have a new product announcement on or around August 19th. Two of the upcoming lenses already already leaked online (see pictures above):

Posted in Sigma| Tagged | 2 Comments

7artisans 14mm f/2.8 & 75mm f/1.4 lenses officially announced (E/R/Z/L)

By PR admin | Published: July 30, 2025

The previously reported 7artisans 14mm f/2.8 & 75mm f/1.4 full-frame manual focus lenses for E/R/Z/L mount are now officially announced: 7artisans 14mm f/2.8 Full-Frame Wide Angle Lens 7artisans 75mm f/1.4 Full-Frame Lens

Posted in 7Artisans| Tagged , | Leave a comment