Author Archives: PR admin

Additional information on the new 7Artisans AF 25mm/35mm/50mm f/1.8 APS-C LITE lenses (E/X)

By PR admin | Published: January 4, 2026

Here is some additional information on the previously reported new LITE line of 7Artisans AF 25mm/35mm/50mm f/1.8 APS-C autofocus lenses for Sony E and Fuji X mounts (check the 7artisans website for additional information):

Posted in 7Artisans| Tagged | 12 Comments

Brightin Star to announce two new lenses this month: 50mm f/1.05 & 60mm f/2.8

By PR admin | Published: January 3, 2026

Brightin Star will announce two new lenses this month: Brightin Star MF 50mm f/1.05 full-frame manual focus lens for Z/E/RF/L (mid-January) Brightin Star MF 60mm f/2.8 APS-C manual focus macro lens for Z/E/X/MFT/RF-S/EF-M (late January) Updated list of latest/upcoming/rumored Chinese lenses

Posted in Brightin Star| Tagged , | 33 Comments

SG-Image announced a new 75mm f/1.2 medium format lens for GFX and XCD mount

By PR admin | Published: January 3, 2026

SG-Image announced a new 75mm f/1.2 medium format lens for GFX and XCD mount – here are the details (SG-Image lenses are sold on Amazon, eBay, and AliExpress):

Posted in SG-IMAGE| Tagged | 23 Comments

The most popular PhotoRumors posts of 2025

By PR admin | Published: January 2, 2026

Here are the most popular PhotoRumors posts of 2025:

Posted in Top 10 Posts| 35 Comments

Compact cameras continue to be popular on the 2025 Map Camera best-selling list

By PR admin | Published: January 2, 2026

Here are the best-selling cameras in 2025 at Map Camera Japan – compact fixed lens cameras continue to be popular: Kodak Pixpro FZ55 (compact) Fujifilm X-M5 Nikon Z5II ​​Fujifilm X-E5 Fujifilm X half (compact) Fujifilm X100VI (compact) Ricoh GR IV (compact) Ricoh GR IIIx (compact) Sony α7C II Canon EOS R6 Mark II Vote for […]

Posted in Other| Tagged , | 18 Comments

Updated list of latest/upcoming/rumored Chinese lenses

By PR admin | Published: January 2, 2026

Here is an updated list of the latest/upcoming/rumored Chinese lenses: Viltrox 55mm f/1.8 EVO (E/Z) Viltrox 35mm f/1.8 EVO (E/Z) Viltrox AF 50mm f/1.4 Pro lens for Nikon Z-mount Viltrox AF 16mm f/1.8 for L-mount Viltrox AF 28mm f/4.5 for L-mount Viltrox tilt-shift lens Viltrox lenses for Canon RF mount Viltrox AF 35-50mm f/1.4 zoom lens (or similar) New Viltrox Chip […]

Posted in Other| Tagged , , , , | 8 Comments

What else is new?

By PR admin | Published: January 1, 2026

Here is what else is new:

Posted in Other| Tagged | 45 Comments

Happy New Year!

By PR admin | Published: December 31, 2025

Happy New Year to everyone who reads PhotoRumors – whether you’re just checking in for the latest scoops, or tipping us off with rumors! Huge thanks to all of you for being part of this little community. You can follow PhotoRumors on Facebook  | Twitter  | Instagram | Threads | YouTube. Please make sure you use the correct/updated PhotoRumors RSS […]

Posted in Other| 23 Comments

What’s coming next from Viltrox?

By PR admin | Published: December 31, 2025

Here is an updated list of the latest/upcoming/rumored Viltrox lenses: Viltrox 55mm f/1.8 EVO (E/Z) Viltrox 35mm f/1.8 EVO (E/Z) Update – the Viltrox Nexus PL to E Pro cinema AI adapter with full AF capabilities is coming to Kickstarter on January 15th. Viltrox AF 50mm f/1.4 Pro lens for Nikon Z-mount Viltrox AF 16mm […]

Posted in Viltrox| Tagged , , , , , , , , | 28 Comments

Significant ProGrade memory cards price increase coming in Japan (up to 123%)

By PR admin | Published: December 31, 2025

ProGrade will have a significant price increase for memory cards in Japan on January 8th, “due to the surge in demand associated with the construction of AI infrastructure.” The ProGrade SDXC UHS-II V60 GOLD 1TB memory card, for example, will go up by 123% – here is the full list of price increases:

Posted in ProGrade| Tagged | 14 Comments