Author Archives: PR admin

Hands-on pictures of the new Sigma BF full-frame L-mount camera

By PR admin | Published: February 24, 2025

Here are a few hands-on pictures of the new Sigma BF full-frame L-mount camera (pre-order links: B&H, Adorama, WEX, Koch, Erhardt):

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20 things you need to know about the new Sigma BF full-frame mirrorless camera with L-mount

By PR admin | Published: February 24, 2025

Here are 20 things you need to know about the new Sigma BF full-frame mirrorless camera with L-mount: The BF stands for “Beautiful foolishness” No memory card slots No EVF No IBIS Electronic Image Stabilization (EIS) for video only There are new BF matching I series silver lenses Only three buttons Haptic responsive controls 230GB […]

Posted in Sigma| Tagged Sigma BF camera| 10 Comments

The new Sigma products are now available for pre-order (BF camera, 300-600mm, 16-300mm, I series lenses)

By PR admin | Published: February 24, 2025

Posted in Sigma| Tagged Sigma 16-300mm f/3.5-6.7 DC OS Contemporary lens, Sigma 300-600mm f/4 DG OS Sports lens, Sigma BF camera, Sigma I series silver lenses| Leave a comment

New Thypoch Simera 75mm f/1.4 lens announced

By PR admin | Published: February 24, 2025

The previously leaked Thypoch Simera 75mm f/1.4 lens is now officially announced. Orders are now open at: US: B&H Photo | Adorama | Amazon (coming soon) DE: Foto Erhardt | Foto Koch | Calumet UK: WEX Photo International shipping: Thypoch website Key features of the Simera 75mm f/1.4 lens:

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One final Zeiss Otus ML mirrorless lenses teaser before the official announcement tomorrow (for Z/E/RF mount)

By PR admin | Published: February 24, 2025

Zeiss published one final teaser for their upcoming Otus ML mirrorless lenses (see B&H Photo listing) before the official announcement tomorrow: Have we really overlooked a breadcrumb or two? See all the previous Zeiss Otus ML coverage here:

Posted in Zeiss| Tagged Zeiss Otus mirrorless lenses, Zeiss Otus ML 50mm f/1.4, Zeiss Otus ML 85mm f/1.4, Zeiss Otus ML lenses| 2 Comments

Sigma announces a new BF camera with L-mount, 300-600mm f/4, 16-300mm f/3.5-6.7, and I series lenses

By PR admin | Published: February 23, 2025

Sigma launched several new products ahead of the CP+ show in Japan: Sigma BF camera (L-mount) Sigma 300-600mm f/4 DG OS Sports lens Sigma 16-300mm f/3.5-6.7 DC OS Contemporary lens Sigma I series silver lenses for L-mount The BF in the camera name stands for “Beautiful foolishness”. 20 things you need to know about the […]

Posted in Sigma| Tagged Sigma 16-300mm f/3.5-6.7 DC OS Contemporary lens, Sigma 300-600mm f/4 DG OS Sports lens, Sigma BF camera, Sigma I series silver lenses| 9 Comments

DJI announced a new RS4 Mini camera stabilizer that can track moving subjects automatically

By PR admin | Published: February 23, 2025

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An updated list of upcoming/rumored cameras and lenses to be announced next week for the 2025 CP+ show in Japan

By PR admin | Published: February 23, 2025

What to expect at the 2025 CP+ show – an updated list of upcoming/rumored cameras and lenses (see also the list of CP+ exhibitors): Three new OM System lenses (announced) OM System OM-3 camera (announced) Nikon Nikkor Z 35mm f/1.2 lens (announced) New Tokina lens for Fuji X (announced) Voigtlander Color-Skopar 35mm f/3.5 Aspherical VM […]

Posted in Other| Tagged 2025 CP+ show, CP+, Thypoch 21mm f/1.4 lens| 3 Comments

What else is new?

By PR admin | Published: February 23, 2025

MonsterAdapter to announce a new F-Z AF adapter (LA-FZ1) with AF support for old Nikkor AF lenses Another new adapter coming next week: Contax G lens to Nikon Z camera Nikon N-RAW support is finally coming to Adobe Premier Pro later this year Comparing the currently available Leica Summilux-M 50mm f/1.4 lenses CP+: Fringer EF-FX […]

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