Category Archives: Panasonic

Finally someone said it: “camera reviews need to change” or how camera companies are influencing the influencers

If you still have doubts about how camera reviews are done, watch this video by Gerald Undone:  

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Panasonic in trouble: the company is considering transferring or withdrawing from businesses with low growth potential by fiscal 2026, President Kusumi calls it a “crisis situation”

Asahi reports that Panasonic has not achieved its medium-term strategy goals and President Kusumi calls it a “crisis situation”: Panasonic Holdings (HD) has revealed that it expects to fail to achieve two of the three targets set in its three-year mid-term strategy ending in fiscal 2024. President Yuki Kusumi acknowledged that the situation is “critical, […]

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Updated Panasonic Lumix S lens roadmap (L-mount)

Panasonic released an updated Lumix S lens roadmap as of May 2024 (see previous L-mount roadmaps):

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Panasonic Lumix S9 compact camera with L-mount officially announced with a new Panasonic S 26mm f/8 lens (L-mount)

The already leaked compact Panasonic Lumix S9 camera with L-mount is now officially announced: Pre-orders: Adorama | Amazon | B&H | WEX | Koch | Erhardt (free 26mm f/8 lens with the purchase of Lumix S9 camera or kit) Update: there is also a new Panasonic Lumix S 18-40mm f/4.5-6.3 lens Panasonic announced a new real-time […]

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The new Panasonic Lumix S9 camera already shown on Amazon, the official announcement is tomorrow

The previously rumored Panasonic Lumix S9 camera with L-mount is already shown on Amazon on another accessory listing from SIRUI: Additional pictures:

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New Panasonic Lumix camera announcement next week

A reader sent me this picture of what appears to be a new Panasonic camera (Lumix S9?) – the only problem with the image is the label “DUMMY” present on several spots – maybe this is not the final version or perhaps this is just a prototype:

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Panasonic’s patent for a new box style camera

Panasonic has a new patent for a box-style camera with a grip similar to the existing LUMIX BGH1 (MFT mount) and LUMIX BS1H (full frame) models (JP2024-065694):

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Update: Panasonic to announce a new Lumix camera on May 22

A quick update to my previous post: Panasonic to announce a new Lumix camera on May 22 US time (May 23 in China):

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Panasonic to announce a new Lumix camera on May 23

Camera Insider reports that Panasonic will announce a new Lumix camera on May 23rd (±1 day). Panasonic already has two registered and not yet announced models: Update – here is the teaser for the new Panasonic camera:

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Two additional Panasonic cameras registered in Asia

Compact Panasonic full-frame mirrorless camera with L-mount mockup

Panasonic registered two new cameras in Asia on March 8th: P2302A and P2304A. Both new models support 5.1/2.4G wireless and are expected to be full-frame. So far, Panasonic has three registered but not yet announced cameras – P2303A, P2302A, and P2304A. The three new cameras could be: Panasonic GH7, Panasonic S1 replacement, and possibly a […]

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Officially announced: Panasonic LUMIX S 28-200mm f/4-7.1 MACRO O.I.S. lens (L-mount)

The previously rumored Panasonic LUMIX S 28-200mm f/4-7.1 MACRO O.I.S. lens is now officially announced and available for pre-order at B&H Photo Adorama Foto Koch WEX Additional information is available here:

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Coming next: Panasonic Lumix S 28-200mm f/4-7.1 Macro OIS lens – the smallest and lightest of its kind

Panasonic is about to officially announce the previously rumored Lumix S 28-200mm f/4-7.1 MACRO OIS ultra-compact zoom lens for Leica L-mount. Here are the leaked details:

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