Category Archives: Sigma

Sigma to announce two new lenses: Sigma 17-40mm f/1.8 DC Art & Sigma 12mm f/1.4 DC Contemporary

By PR admin | Published: June 11, 2025

In the next few days, Sigma will soon announce two new lenses: Sigma 17-40mm f/1.8 DC Art lens (price: 1,650 AUD) Sigma 12mm f/1.4 DC Contemporary lens (price: 1,080 AUD)

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Development announcement of Sigma AF cine zoom lenses + new Aizu prime cine lenses

By PR admin | Published: June 4, 2025

Sigma announced the development of two new AF cine zoom lenses for L + E-mount: Sigma 28-45mm T2 FF / November 2025 Sigma 28-105mm T3 FF / Spring 2026 Sigma also released a new Aizu prime line of cine lenses. Check B&H Photo for pricing and availability. Additional information:

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Sigma increased its prices in the US

By PR admin | Published: June 3, 2025

Sigma increased its prices in the US (previously reported here) as a result of the Trump tariffs. You can already see the new prices at B&H Photo. It seems that most/all items went up by around 10%. Here are a few examples: Lens Model Old Price New Price Sigma 24-70mm f/2.8 DG DN II Art […]

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Nikon is the next company to announce a price increase in the US as a result of Trump’s tariffs

By PR admin | Published: May 23, 2025

Nikon is the next company to announce a price increase in the US as a result of Trump’s tariffs: Nikon price increase coming on June 23 (see current Nikon rebates) update: here are the new Nikon prices Sony price increase started on May 19th (see current Sony rebates) Sigma increased its prices on May 6th […]

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Sigma US prices increase confirmed

By PR admin | Published: May 6, 2025

After Canon, Sony, Fuji, Leica, and Blackmagic, Sigma will also increase prices in the US on June 2nd, 2025, due to the Trump tariffs. If you plan to buy a new Sigma lens or camera, now would be a good time – see all Sigma products here. The full text of the statement issued by […]

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Sigma BF camera and Sigma I series lenses shortages announced

By PR admin | Published: April 19, 2025

Sigma announced product shortages for the new BF camera and I series lenses:

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Sigma still committed to Foveon, they are now almost at the final stage of technology development

By PR admin | Published: April 19, 2025
60MP Foveon sensor

In a recent interview with Dpreview, Sigma CEO Kazuto Yamaki reiterated his company’s commitment to Foveon and confirmed that they are now almost at the final stage of technology development. Here is the recap of the interview:

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Sigma BF camera hands-on pictures from NYC pop-up store

By PR admin | Published: March 9, 2025

Here are some hands-on photos of the new Sigma BF camera from the pop-up store in NYC (see previous coverage): The new Sigma products are now available for pre-order: Sigma BF camera (L): B&H Photo | Adorama | WEX | Koch | Erhardt Sigma 300-600mm f/4 DG OS Sports lens (E/L): B&H Photo | Adorama | WEX | Koch […]

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Sigma CEO: the Foveon X3 full-frame mirrorless camera will not be coming this year (2025)

By PR admin | Published: March 1, 2025

At the 2025 CP+ show in Japan, Sigma’s President Kazuto Yamaki held a presentation where he mentioned that the long-awaited Sigma Foveon full-frame mirrorless camera will not be coming this year (2025):

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Sigma to release a new and improved 35mm f/1.2 DG DN | Art II lens this year (E+L mount)

By PR admin | Published: March 1, 2025

At the 2025 CP+ show in Japan, Sigma’s President Kazuto Yamaki held a presentation where he confirmed that this year (2025) his company will release a new smaller, lighter, and with improved optical performance 35mm f/1.2 DG DN | Art II lens (E+L mount) that will replace the current version that was released back in […]

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