
The previously rumored Sony RX0 Mark II camera just got registered with the Korean Radio Agency:

A member of the Sony Alpha Club Thailand purchased a new Sony A6400 camera in an A6300 body. A very strange “mistake” given the fact that the new a6400 camera is not even shipping yet (shipping will start on February 28th). Manufacturers are known for disguising new cameras in old bodies in order to test them […]

If you are curious about how camera companies are doing financially – the short answer is not good: Nikon – all previous forecasts were slashed. Sony sees unit sales of all major hardware products failing in coming years. Canon: Canon expects its annual operating profit to drop for the first time in three years. Fuji: Instax is doing well, […]

This is the latest full-frame mirrorless camera market share in Japan as of December 2018: Sony: 66.4% Canon: 17.5% Nikon: 16% Source: BCN Ranking, via NikonRumors

Similar to Nikon, Sony has a new “trade-up” offer in the US – see the details at Adorama and B&H Photo (cash in your old camera or lens for up to $500 trade-in bonus towards a selection of Sony products). There are also some new instant savings and additional discounts on selected Sony Alpha cameras – see the […]

Sony released their FY2018 Q3 financial reports (the camera trend is the blue bar in the graph above): Sony reports lower image sensor sales, reduces forecast (Image Sensor World) New Sony CEO to detail shift away from gadgets in mid-term plan: company sees unit sales of all hardware products falling (Bloomberg) Why Sony stock just […]