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7Artisans AF 35mm f/1.8 full frame lens for Sony E-mount officially announced

The previously reported 7Artisans AF 35mm f/1.8 full frame lens for Sony E-mount is now officially announced and available for pre-order:
7artisans | AliExpress | Amazon US | Amazon UK | Amazon DE | Amazon CA | Amazon FR | Amazon ES | Amazon IT
Additional information on the new lens:
The latest updates from Luminar, ON1, and DxO

What’s coming this year to Luminar Neo – in addition to ecosystem features, Luminar Neo users will receive three powerful upgrades (see also this post):
- Restoration: Bring old or damaged photos back to life in a single click. Perfect for reviving family memories or vintage prints with deep scratches or faded color.
- AI Assistant: Our new intelligent guide that analyzes photos and recommends optimal edits. Ideal for beginners and pros alike, it makes powerful tools like Develop Raw, Curves, and Color Harmony easier to use than ever.
- Volume – free for all users: Instantly add depth and dimensionality by enhancing light and shadow. A one-click solution to elevate contrast and visual impact — no manual Dodge & Burn needed.
New Luminar Neo offers for September:
- Luminar Neo Cross-device Perpetual license (Luminar Neo + Luminar Mobile) for $159
- Luminar Neo Max Perpetual license (Luminar Neo + Luminar Mobile + Creative library) for $179
Existing Luminar Neo owners can buy:
- Ecosystem Pass (Generative tools + New tools + Luminar Mobile + Web Galleries + Cross-device editing mobile to desktop) for $79
- 2025/26 Upgrade Pass (Generative tools + New tools) for $59
- Masking overhaul: Mask Layers, one‑click Subject/Background masks, cleaner AI edges.
- Effects upgrades: Favorites & search in Add Filter, Starting Point presets, + four new creative filters.
- Resize AI 2026 built in: Next‑gen super resolution and noise handling, no separate app or plugin.
- Extras: Negative Mode for film scans, grayscale support, improved perspective tools, flexible UI.

DxO Labs released several updates ot their products:
- DxO PhotoLab 9 released
- DxO PureRAW 5.3 released
- New cameras and lenses support added:
- Canon PowerShot VI
- DJI Mavic 4 Pro
- Fuji GFX
- Nikon Coolpix P1100
- Panasonic S1
- Panasonic S1 IIE
- OM System OM 5
- Canon PowerShot Vl Lens
- Canon RF 20mm F1.4 L VCM
- DJI Mavic 4 Pro lens
- Fuji GFX 100RF Lens
- Panasonic Lumix S 24-60mm F2.8
- Samyang AF 14-24mm F2.8 FE (Sony FE)
- Sigma 14mm F1.4 DG DN A (Sony FE)
- Sigma 28-45mm F1.8 DG DN A (L-mount)
- Sigma 50mm F1.2 DG DN A (Sony FE)
- Sony FE 400-800mm F6.3-8 C OSS
- Sony FE 400-800mm F6.3-8 G OSS With SEL TC1.4x
- Sony FE 400-800mm F6.3-8 G OSS with SEL TC2x
- The new DxO Modules can be found in the following DxO software:
Posted in DxO, ON1, Skylum Tagged DxO FilmPack 6, DxO PhotoLab, DxO PureRAW, Luminar Neo, ON1 Photo RAW 1 Comment
Mirrorless, DSLR, and compact camera shipments data (2021-2024)

The latest issue of Nikkei Financial Quarterly Report published camera shipments data by manufacturer from 2021 to 2024:
Posted in Other 9 Comments
Here is a nice new Owlkrown strap for your Hasselblad camera (with the new Hasselblad clip)

Owlkrown is a new US-based company that produces various accessories for cameras. Founded just last year, they already offer a large array of products. Their signature Owlkrown straps can now also be ordered with the new Hasselblad clip.
You can now get 10% off any order at Owlkrown with code LEICARUMORS10.
Owlkrown products are also sold at B&H Photo.
Posted in Hasselblad, Owlkrown 80 Comments
OM System continues to be in the red in 2024 with a negative operating profit of -¥1.2 billion yen

The latest issue of Nikkei Financial Quarterly Report reported that OM System continues to be in the red in 2024, with sales of 36.6 billion yen and a negative operating profit of -1.2 billion yen:
Sigma changes sales method and pricing of the 14mm f/1.4 DG DN | Art lens (E/L)

Sigma announced changes in sales method and pricing of the 14mm f/1.4 DG DN | Art lens for L-mount and E-mount (B&H Photo | WEX Photo | Foto Erhardt):
Two new Air lenses added to the Viltrox roadmap: 9mm f/2.8 & 14mm f/4




Viltrox added two new lenses to their roadmap:
- Viltrox AF 9mm f/2.8 Air E/Z (APS-C)
- Viltrox AF 14mm f/4 Air E (full-frame)
Since Viltrox is now part of the L-Mount Alliance, I expect them to release their top-selling full-frame lenses also for L-mount.
Viltrox announced new camera lens cleaning travel kit for $13
Posted in Viltrox Tagged Roadmaps, Viltrox AF 14mm f/4 Air, Viltrox AF 9mm f/2.8 Air, Viltrox roadmap 3 Comments


















