Fujifilm X Summit Las Vegas announcement event at WPPI (GFX 100RF medium format fixed lens camera expected)



In addition to the Prague event, Fujifilm will also hold an X Summit Las Vegas "announcement event" during the WPPI show on March 20th. The rumored new Fujifilm GFX 100RF medium format fixed lens camera is expected:

Read More »

Posted in Fuji | Tagged , | Leave a comment

A new Schneider Kreuznach × LK Samyang standard zoom lens is also coming this year (24-60mm f/2.8?)



In addition to the new Schneider Kreuznach × LK Samyang 14-24mm f/2.8 lens that was announced at the CP+ show, there are also plans to release another standard AF zoom lens in 2025 - maybe AF 24-60mm f/2.8? Here is a prototype of the lens (source: optyczne):

Read More »

Posted in Samyang, Schneider Kreuznach | Tagged , | 5 Comments

Sigma BF camera hands-on pictures from NYC pop-up store



Here are some hands-on photos of the new Sigma BF camera from the pop-up store in NYC (see previous coverage):

The new Sigma products are now available for pre-order:

Read More »

Posted in Sigma | Tagged , , , , | 13 Comments

CIPA reveals 2025 camera and lens shipment forecast and price graphs

The CIPA January 2025 stats are now available online:

CIPA January 2025 stats

CIPA also revealed their 2025 camera and lens shipment forecast and price graphs:

Read More »

Posted in Other | Tagged , , | 2 Comments

List of upcoming 7Artisans lenses: 35mm f/1.4 XF, 27mm f/2.8 XF, and 50mm f/1.8 L


7Artisans is rumored to announce three new lenses this month (March 2025):

  • 7Artisans AF 50mm f/1.8 L-mount: expected at the end of March
  • 7Artisans AF 35mm f/1.4 XF (pictured above): expected at the end of March:
    • Ultra-Fast Autofocus – Equipped with an STM motor for millisecond-level focus response, supporting eye, face, and animal detection.
    • Ultra-Light & Portable – Small yet powerful, perfect for photographers on the move.
    • Bright F1.4 Aperture – Achieve dreamy bokeh and outstanding low-light performance.
    • Versatile for Any Scene – Ideal for portraits, street photography, and nightscapes.
    • Crisp & Vibrant Image Quality – Capture every detail with stunning clarity.
  • 7Artisans AF 27mm f/2.8 XF (pictured above): expected to launch on March 13 with a retail price of $129. Here are the main features:
    • Ultra-Light & Portable: Designed for on-the-go convenience.
    • STM Stepping Motor: Smooth, fast, quiet, and precise autofocus for flawless shots.
    • Versatile Scene: From streets to portrait scenes and sweeping landscapes.
    • Exceptional Image Quality: Crisp details, vibrant colors.

Check the official 7Artisans website for updates.

More upcoming 7Artisans lenses: Read More »

Posted in 7Artisans | Tagged , , | 3 Comments

The latest Sirui Aurora 85mm f/1.4 full-frame autofocus lens will be available in additional mounts


The latest Sirui Aurora 85mm f/1.4 full-frame autofocus lens (buy at Amazon and B&H Photo) will soon be available also in additional mounts:


The lens was already released for Nikon Z, Sony E, and Fuji X cameras, so Leica L and Canon RF mounts are possible.

Several new Sirui lenses are now available for purchase

Additional information on the Sirui Aurora 85mm f/1.4 lens:

Read More »

Posted in Sirui | Tagged | 2 Comments

The Yongnuo YN 56mm f/1.4 DA DSM WL Pro APS-C lens is now officially released for Sony E-mount


The Yongnuo YN 56mm f/1.4 DA DSM WL Pro APS-C lens is now officially released for Sony E-mount in China. The lens is currently available for Nikon Z-mount:


Additional information:

Read More »

Posted in Yongnuo | Tagged | Leave a comment

What else is new?


Here are the latest posts from the "rumors" and "addict" sites:

Read More »

Posted in Other | Tagged | Leave a comment