Announced: Venus Optics Laowa 15mm f/4.5 Zero-D Shift lens for Canon EF/RF, Nikon F/Z, Sony FE (the world’s widest shift lens)


Today Venus Optics released the previously rumored and “world’s widest shift lens” Laowa 15mm f/4.5 Zero-D Shift lens for Canon EF, Nikon F, Canon RF, Nikon Z, and Sony FE mounts. For now, pre-orders are open only at the official Laowa online store and this is the fastest way to get the new lens (the first 100 orders will get a free bag). Adorama and B&H will open their pre-orders in a few weeks. Sample photos can be downloaded here (more sample photos available on the product page under the gallery tab). The full press release can be found here.



Venus Optics Laowa 15mm f/4.5 Zero-D shift lens additional information:

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Sony has registered a new camera (WW186333)

Sony has registered a new camera in China under the code name WW186333:


Recently S0ny has registered two other new cameras:

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Also announced this week: Megadap MTZ11, Ikelite 200DL, Lensbaby Spark 2.0, Insta360 ONE X2


→ Announced today: Megadap MTZ11 Leica M to Nikon Z autofocus adapter (currently in stock at Amazon and eBay).


New: Ikelite 200DL underwater housing for Canon EOS R5 camera


New: Lensbaby Spark 2.0 with Sweet 50 Optic


New: Insta360 ONE X2 5.7K stabilized 360 camera

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What else is new?

Ricoh WG-6 and G900SE firmware and software updates released

Fujifilm X-T3 Firmware 4.0 and Fujifilm X-H1 2.11 Firmware Released

Megadap MTZ11 adapter now in stock: you can autofocus Leica M-mount lenses on Nikon Z cameras

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If you have an extra $6,000 to burn, the Zeiss ZX1 camera is now in stock


As previously reported, the Zeiss ZX1 camera was finally officially released today and it is now in stock at Adorama and B&H Photo. The price is still $6,000 (I was secretly hoping that Zeiss will make a last moment reduction). Sample photos can be found here.

  • High-performance 35 mm f/2 ZEISS Distagon lens
  • Full-frame 37.4 MP CMOS sensor
  • High-resolution OLED EVF
  • Integrated Adobe Photoshop Lightroom
  • Intuitive, multi-touch navigation
  • Large and crisp display
  • Seamless connectivity
  • Versatile USB-C drive
  • Huge built-in 512 GB SSD
  • More sample photos
  • Press release
  • Related videos:

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This is the new Canon RF 50mm f/1.8 STM lens


Here is the first leaked picture of the upcoming Canon RF 50mm f/1.8 STM lens that will be announced together with the Canon RF 70-200mm f/4 L IS USM. There will also be two new lens hoods: ET-83G (WIII) and Lens Hood ES-65B (via Nokishita). The official announcement should be coming in the next 1-2 weeks.

Update – here is the lens design diagram:

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New: 7Artisans 50mm f/1.05 full-frame mirrorless manual focus lens for Sony E, Nikon Z, Canon R, and Leica L mounts (pre-order here)




7Artisans will soon announce a new 50mm f/1.05 full-frame mirrorless manual focus lens for Sony E, Nikon Z, Canon R, and Leica L mounts. Pre-orders are now open at the PhotoRumors Online Store (please select the desired lens mount from the dropdown). Worldwide shipping is free and is expected to start at the end of November. Update – the lens is now also available for pre-order at B&H Photo.

Additional information on the new lens (technical information, MTF chart, sample photos, and more):

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Coming soon: Canon RF 70-200mm f/4 L IS USM and Canon RF 50mm f/1.8 STM mirrorless lenses


Canon will soon announce two new mirrorless lenses:

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Huge Sony rebates introduced in the US



Yesterday Sony introduced huge instant rebates in the US with up to $1,000 off on some items – see the details at Adorama | B&H Photo | Amazon. The Sony a7 III is now $1,698 at Adorama | B&H Photo | Amazon – the lowest price ever for that model. Here are some of the other rebates:

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The latest photo editing deals and coupons


The latest photo editing deals and coupons:

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