Tamron announced a new 50-300mm f/4.5-6.3 Di III VC VXD lens for Sony E-mount




Tamron announced a new 50-300mm f/4.5-6.3 Di III VC VXD lens for Sony E-mount:

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Panasonic GH7 camera officially announced




The long-rumored Panasonic GH7 camera is now officially announced:

Monthly Production Limits on Panasonic Lumix GH-7

Panasonic GH7 is Equipped with Cooling Fan

The YouTube Reviews on the Panasonic Lumix GH7

Panasonic also announced a new DMW-XLR2 microphone adapter:


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Canon announced Cinema EOS C400 camera, RF 35mm f/1.4L VCM lens, and Speedlite EL-10 flash


Canon announced three new products:

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Pentax WG-1000 and WG-8 waterproof adventure cameras announced



Ricoh announced two new WG series waterproof digital compact cameras (pre-orders will open soon at Adorama, B&H Photo, and Amazon):

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The new Samyang/Rokinon AF 35-150mm f/2-2.8 lens for L mount is now available to pre-order


The new Samyang/Rokinon AF 35-150mm f/2-2.8 lens for L mount is now available to pre-order:

Additional information:

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April 2024 CIPA numbers


CIPA (Camera & Imaging Products Association in Japan) published their latest camera production data (orange: 2024, black: 2023, blue: 2022):

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Panasonic Lumix live event & in-store demo at B&H Photo tomorrow


B&H Photo will have a Panasonic Lumix live event & in-store demo tomorrow:


For detailed coverage of the announcement, you can also follow 43addict (Facebook | Twitter).

Panasonic to announce a new new Micro Four Thirds camera on June 5th (Panasonic GH7?)

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What else is new?

Get an extra 5% off on select Canon gear when you pay with the Payboo credit card

Canon lags behind its peers on one of the most important indicators: its use of clean energy

New Meike Locking Mount Adapter EF-EOS R 0.71X announced

Olympus 12mm f/2.0 lens flex repair

Panasonic Lumix GH7 to Be Announced!

New SmallRig Accessories For The Fujifilm X-T50, GFX100SII and X100VI

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