The latest rebates on photo gear in Germany (Sofortrabatt)

By PR admin | Published: February 4, 2025

Here are the latest rebates on photo gear in Germany (Sofortrabatt) for February 2025:


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What new products to expect at the 2025 CP+ show?

By PR admin | Published: February 3, 2025


Here are some of the new product announcements expected in the next 2-3 weeks leading to the 2025 CP+ show in Japan:

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What else is new?

By PR admin | Published: February 3, 2025

Canon is rumored to launch a new PowerShot V1 compact camera with a Micro Four Thirds sensor

New: the world’s first Kipon M-M 2x Baveyes optic extender for Leica M-mount lenses (doubles the focal length similar to a teleconverter)

Leica Classic Store Vienna robbed again – here is the list of stolen gear

New Nikon rebates in Canada and Germany, no changes in the US

eBay bargains: Nikkor Fisheye 14.3mm f/4 lens for $250k, Nikkor Fisheye 6mm f/2.8 lens for $113k

The Nikon Nikkor Z 35mm f/1.2 lens is rumored to be finally announced in the next few days

NIKKOR lenses: over 90 years of storytelling

The Voigtlander NOKTON 28mm f/1.5 Aspherical lens for Nikon Z-mount will be released on February 20

“Astrophoto Assist” software premium feature now available for the latest Pentax DSLR camera models


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New Pelican cases and Think Tank Photo backpacks

By PR admin | Published: February 1, 2025



→ Pelican announced new ATX and HYBRID TRVL cases with ModPak storage system:

→ Think Tank Photo announced the new “Darklight” tactical photo backpack series (see also the latest TTP special offers):


→ Gura Gear camera bags are now available on Amazon Prime.

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New: DZOFilm X-tract 18-28mm zoom lens for macro filmmaking

By PR admin | Published: February 1, 2025


DZOFilm announced a new and unique X-tract 18-28mm zoom lens for macro filmmaking

  • Order at: Adorama | B&H Photo
  • Additional informtion is available here and here
  • Key features of the DZOFilm X-tract zoom 18-28mm macro:

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Updated list of upcoming Viltrox lenses

By PR admin | Published: February 1, 2025

In addition to the three new LAB lenses expected in 2025, here is the extended list of Viltrox lenses expected to be announced this year:

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Fujifilm to announce a new Instax 41 camera

By PR admin | Published: January 31, 2025


Fujifilm is rumored to announce a new Instax 41 camera that will replace the previous Instax 40 model. I already have a hard time tracking all the different Instax models, but the current product lineup looks like this:


A week ago, Fujifilm announced that they expect to set another record revenue in 2025 for the Instax camera line (that trend has been going on for a while):

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Sony 400-800mm f/6.3-8.0 G lens leaked online

By PR admin | Published: January 31, 2025

Here is a leaked picture of the previously rumored Sony 400-800mm f/6.3-8.0 G lens:

Sony is rumored to announce at least two new lenses in February for the 2025 CP+ show in Japan

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Canon again claims #1 spot in multiple camera and lens categories (in the US)

By PR admin | Published: January 30, 2025



Canon again claims #1 spot in multiple camera and lens categories in the US:

  • #1 in Interchangeable Lens Cameras
  • #1 in Mirrorless Cameras
  • #1 in Full-Frame Mirrorless Cameras

Full text of the press release:

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Canon released full-year financial reports, confirms upcoming compact camera(s)

By PR admin | Published: January 30, 2025


Canon released its full-year financial reports. In the camera section, Canon acknowledged “the popularity of compact cameras“:

“Additionally, due to the spread of SNS, the popularity of compact cameras that can easily capture images that differ from those of smartphones is growing among young people. As a result, we are seeing a buildup of orders, mainly for higher priced models like the PowerShot G7 X Mark III. We aim to expand overall camera sales by 8.4% through increased production and supply.”

We can be certain that Canon will release new compact camera(s) very soon since the model they mention in the financial reports (Canon PowerShot G7 X Mark III) has been discontinued for a while.

Here are the details for the Canon Imaging Business Unit:

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