Announced: 7Artisans 10mm f/2.8 II ultra wide-angle full-frame fisheye lens (E/L/R/Z)


The previously rumored 7Artisans 10mm f/2.8 II ultra wide-angle full-frame fisheye lens for E/L/R/Z is now officially announced and available for order:

Additional informiton:

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New: Pergear 100mm f/2.8 full-frame 2x magnification ultra macro lens (E/Z/RF/EF/L)


Pergear announced a new 100mm f/2.8 full-frame 2x magnification ultra macro lens for Sony E, Nikon Z, Canon RF/EF, and Leica L cameras (price: $287). Pre-orders are now open at Amazon US | Amazon CA | Amazon UK |Amazon DE.

Additional information:

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Sony sends invitations for the upcoming event on November 20-21 (Sony A1 II camera + Sony 28-70mm f/2 GM lens expected)



Sony sent invitations in China for the upcoming event on November 20-21, where the rumored Sony A1 II camera and Sony 28-70mm f/2 GM lens will be officially announced:

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Updates on the latest Kickstarter+Indiegogo photography projects

The latest Kickstarter/Indiegogo updates:


New MAMBAPOD portable tripod that can be set up anywhere: $193,005 raised.


New GRUMBLER do-it-yourself customizable divider system for camera bags: $2,269 raised.


New BAGVENT multifunctional travel desk companion hanging bag: $2,692 raised.


Sidekick Pro camera back by Clever Supply: $104,578 raised.


New Super telephoto 240mm lens for smartphones: $379,042 raised.


New Snapzy interactive projector camera for kids & families: $9,585 raised.


New: EduSnap 2-in-1 telescope: $98,456 raised.

Previous successfully funded campaigns that are still available:

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What else is new?

Leica announced a new Cine Play 1 compact and lightweight 4K premium home cinema projector

FUJIKINA Barcelona Coming Soon

What to expect next from Nikon?

Leica Noctilux 50mm f/1.2 black paint lens rumored to be announced next

There is no more a space in the Nikon Z camera model nomenclature

Fujifilm Patent For GFX Fixed Lens Found

Canon RF50mm F1.4L VCM and Canon RF70-200mm f/2.8 L IS USM Z Shortages

Canon Cinema EOS Firmware Updates Coming in December

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Coming next week: Meike 85mm f/1.8, 7Artisans 9mm f/5.6, and 10mm f/2.8 II lenses


7Artisans will announce a new 9mm f/5.6 ultra-wide angle lens with a rear ND filter on November 11:


The previously rumored 7Artisans 10mm f/2.8 II lens will also be announced on November 11:

Additional information on the upcoming 7Artisans 10mm f/2.8 II lens (E/Z/R/L)

The Meike 85mm f/1.8 Pro series lens will be officially announced on November 11:

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The latest financial results from Nikon, Ricoh, Fujifilm, Canon, and Sony

Nikon released Q2 financial results

  • No real change or surprises
  • 1st half revenue at ¥151.7 billion, earnings at ¥28.8.
  • The full-year forecast remains the same at ¥305 billion, but the earnings forecast raised from ¥45 to ¥47 million.
  • The full-year forecast remains the same, with 850,000 bodies and 1.35m lenses.
  • Nikon claims the market is still 6.1 million bodies and 9.6 million bodies (same as the claimed in August).

Ricoh released Q2 financial results: “The Camera business performed well thanks to the contribution of new products, resulting in increased sales and profits””

  • The Camera business performed well thanks to the contribution of new products, resulting in increased sales and profits

Fujifilm Financial Results For FY2025 Q2 – Strong Digital Camera Sales

  • In the Imaging segment, consolidated revenue amounted to ¥257.2 billion (up 17.4% year-over-year).
  • Consolidated operating income amounted to ¥66.2 billion (up 33.8% year-over-year).
  • In the consumer imaging business, steady sales of the instax instant photo systems drove revenue higher.
  • In the professional imaging business, strong sales of digital cameras contributed to higher revenue.

Canon Q3 2024 Financial Results

  • In the markets which we compete, weak demand in China and Europe, but solid demand overall
  • Sales of cameras, network cameras and laser printers, which recovered in second quarter, continued to grow steadily in third quarter
  • Steady growth in commercial printing equipment sales where medium-to long-term market growth is expected
  • Third-quarter sales up 5.3% from last year and at record high level, also achieved record high in YTD sales
  • Operating profit up nearly 20%, operating profit ratio one point above last year

Sony Q2 FY2024 Consolidated Financial Results

Entertainment, Technology & Service Segment:

  • Sales for the quarter were 619.8 billion yen, essentially flat year-onyear.
  • Operating income increased 15% year-on-year to 70.2 billion yen, mainly due to the favorable impact of foreign exchange rates and cost reduction effects.
  • The FY24 forecast remains unchanged from the previous forecast.
  • Major markets such as North America, Europe, China and Japan remained generally stable during the quarter, and solid business operations enabled us to achieve operating income that exceeded the same quarter of the previous fiscal year.
  • We continue to pay close attention to inventory control, and, while overall segment sales remained essentially the same as in the same period of the previous fiscal year, we were able to reduce inventory by approximately 10% at the end of the quarter.
  • On the other hand, the imaging business, which significantly grew year-on-year in the first quarter ended June 30, 2024, mainly in China, was essentially flat year-on-year in the current quarter. As a result, we have incorporated into our forecast a pro-active change to a more cautious production and inventory plan in preparation for the year-end selling season.
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Nikon Z50 II camera officially announced





The rumored Nikon Z50 II camera is now officially announced and available for pre-order:

Additional information:

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Hasselblad announced a new XCD 75mm f/3.4 P lens and X extension tube (9mm)



The previously reported Hasselblad XCD 75mm f/3.4 P lens and X extension tube (9mm) are now officially announced:

  • Focal length 75mm (equivalent to a full frame 59mm focal length)
  • Maximum aperture: f/3.4
  • Minimum focusing distance: 0.55m
  • 10 elements in 10 groups with 1 aspherical element and 3 extra-low dispersion elements
  • Exposure times of 68 minutes to 1/2000th second, with full flash synchronization
  • Weight: 14 oz (398 g)
  • X Extension Tube: 9mm in length, 3.14 oz (89g) in weight, compatible with XCD series lenses
  • Press release:

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Here is the first leaked picture of the rumored Viltrox 35mm f/1.2 lens


Here is the first leaked picture of the upcoming Viltrox 35mm f/1.2 full-frame autofocus lens:

Viltrox 35mm 1.2 FE spotted at my local camera shop
byu/jaredsilloph inSonyAlpha

The lens has been rumored for a while – I think it will be part of the new LAB series from Viltrox (just like the new Viltrox 135mm f/1.8 LAB lens):

2024 Viltrox lens roadmap updated

All Viltrox lenses are now 15% off:

International readers can get 8% off at the Viltrox online store with coupon code NIKONRUMORS:

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