
Here is the 2025 digital camera shipment market share from the latest Nikkei Industry Report:

→ Tamron claims to have the top market share as a third-party lens manufacturer: “Tamron has released its Integrated Report 2025. It reveals that it has the largest market share as a third-party manufacturer in the photography-related business, including the OEM business” (source, see their latest 2025 integrated report here). → The Tamron 11-20mm f/2.8 […]

BCN released the latest mirrorless market share/sale rankings data for Japan: Sony: 49.7% Canon: 20.2% Nikon: 12.6% Fuji, Panasonic, OM System: 5% or less each BCN Ranking collects real sales data from approximately 40% of the Japanese retailers – this is not a worldwide market share/sales report. Previous BCN reports from Japan can be found here:

Nikkei published the 2023 mirrorless camera market share from Techno System Research (I believe the numbers are just for the Japanese market the numbers are for the global market share):

BCN Raniking published the latest interchangeable lenses market share for Japan – third-party manufacturers now account for 30%-40% of all interchangeable lenses sold and their presence is growing. Here are the top 5: Sigma: 18.9% Tamron: 17.8% Sony: 14.5% Nikon: 14.2% Canon: 12.9% https://photorumors.com/black-friday/ Via Digicame-info







