Polaroid plans for 2010


The latest Polaroid news suggested a return of the cult camera to the market in 2010. We now have more details about the plans of the new Polaroid owners for 2010:

  • There will be a film based One Step camera that will be relaunched in mid-2010.
  • The Impossible Project will be in charge of producing Polaroid-branded color and black-and-white instant films.
  • The third product in 2010 will be the Polaroid Two which will be the “digital version of the traditional camera that produces instant digital photos”. The new model is expected to produce 4x3-inch instant digital photos (the current model produces 2x3-inch pictures).


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