Teaser: Sony to announce a “new concept” Alpha mirrorless camera on September 15th (Sony a7c?)


Sony has a new taser about a “new concept” Alpha mirrorless camera that will be officially revealed on September 15th. Stay tuned for more details. You will be able to watch the announcement here:

Update – here are the rumored specifications of a Sony a7c mirrorless camera courtesy of DIYphotography:

  • Announcement coming September 15th
  • Similar specs to the A7 III
  • Has the same flippy out LCD as the A7S III
  • Body size of the A6600
  • It will have a Popup EVF
  • Marketed towards vloggers and YouTubers
  • Uses an NP-FZ100 battery inside a larger grip
  • Type-C USB
  • Single SD card slot
  • Both microphone and headphone sockets
  • 802.11a/b/g/n/ac WiFi and Bluetooth
  • Price slightly above $2,000
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