The latest BCN Ranking mirrorless report from Japan


BCN Ranking published their latest mirrorless report for the Japanese market (Google translation):

“In the digital home appliance market, the digital camera market was hit hardest by the corona virus. In particular, the interchangeable lens type, which accounts for less than 70% of the market in terms of sales value, fell to the 25% level, a quarter of the same month last year, and fell to a large negative figure in April. However, since May, it is gradually recovering to the pre-corona level. Among them, the full-size mirrorless interchangeable-lens camera has recently recovered strongly.

This year, sales of new products introduced by Canon in particular increased, and the share of sales volume was 34.7%. It is just behind Sony, which has fallen to 43.9%. Nikon’s flagship product has not yet been released, and the momentum is the same as before. With the introduction of a low-priced model, Panasonic has finally gained a presence despite its single-digit share of 5.8%. Sigma, which temporarily overtook Nikon, has only one model in its lineup, so it has been overtaken by Panasonic and is content with 2.6%.”

Via BCNretail (translated)

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