The 2025 BCN Awards are out

The 2025 BCN Awards for the Japanese market are out (BCN collects sales data from approximately 2/3 of all Japanese retail stores):

Digital cameras with integrated lenses:

1. Canon 23.4%
2. Kodak 21.2%
3. Fujifilm 15.8%

Digital cameras SLR:

1. Canon 69.4%
2. Nikon 20.9%
3. Ricoh 9.7%

Digital mirrorless single-lens cameras:

1. Sony 35.8%
2. Canon 26%
3. Nikon 14.5%

Digital video cameras:

1. DJI 48.1%
2. Panasonic 23.8%
3. Sony 23.4%

Action cameras:

1. GoPro 34.3%
2. DJI 32.1%
3. Shenzhen Arashi Vision 26..9%

Interchangeable lenses:

1. Tamron 17.5%
2. Sigma 16.8%
3. Sony 15%

What is BCN AWARD?

“BCN AWARD” is a year (January 1st to December 31st) for each department based on the data collected by BCN, which aggregates the actual sales data of major home electronics mass retailers, computer specialty stores, and online shops nationwide. Sun) This is a system to commend the manufacturer with the highest cumulative number of sales. “BCN AWARD 2022” was decided by totaling the annual sales volume in 2021 for 23 companies / 2643 stores (*) nationwide. In deciding the award-winning company, we have set up a certification committee consisting of five experts and have introduced a fair evaluation system that is certified by the committee.

2024 BCN awards announced (camera market share in Japanese retail stores)

The 2023 BCN awards are out

Source: BCNAward