Author Archives: PR admin

Sigma to announce a new lens on June 3rd

By PR admin | Published: May 27, 2024

Sigma is expected to announce a new lens on Monday, June 3rd, at 9 p.m. JST. Stay tuned for the details. Update: it seems that Sigma will announce a new 28-45mm f/1.8 DG DN ART lens.

Posted in Sigma| Tagged | 4 Comments

Nikkei: “Digital camera penetration falls below 50%, smartphones emerge, market unable to produce next generation”

By PR admin | Published: May 26, 2024

A quote from Nikkei’s article “Digital camera penetration falls below 50%; smartphones emerge; domestic market unable to produce next generation”: “The penetration rate of digital cameras among households at the end of fiscal 2023 will fall below 50% for the first time in 19 years since the end of fiscal 2004. The demand for compact […]

Posted in Other| Tagged | 5 Comments

Finally someone said it: “camera reviews need to change” or how camera companies are influencing the influencers

By PR admin | Published: May 26, 2024

If you still have doubts about how camera reviews are done, watch this video by Gerald Undone:  

Posted in Panasonic| Tagged | 22 Comments

Canon EOS R1 flagship camera spotted at the F1 Grand Prix in Monaco

By PR admin | Published: May 25, 2024

The Canon EOS R1 flagship camera was spotted at the F1 Grand Prix in Monaco. Here are the pictures courtesy of Federico Basile (Facebook | Twitter | Instagram | Flickr):

Posted in Canon| Tagged | 5 Comments

Light Lens Lab (LLL) announced the development of a new 50mm f/1.5 S21 lens

By PR admin | Published: May 25, 2024

Light Lens Lab announced the development of a new 50mm f/1.5 S21 lens (see the original lens listed on eBay for over $14k). LLL plans to produce more S21-styled lenses in the future with different focal lengths:

Posted in Light Lens Lab| Tagged | 1 Comment

Complete reverse cycle: smartphones are now looking like cameras

By PR admin | Published: May 25, 2024

The latest Vivo X100 Ultra smartphone comes wiht an optional SmallRig handle accessory that makes it look like a compact camera – so we basically abandoned compact cameras in favor of smartphones, just to make smartphones look and handle like compact cameras (just buy a Ricoh GR since the FujiX 100VI will be out of […]

Posted in SmallRig| 5 Comments

What else is new?

By PR admin | Published: May 25, 2024

Great news: Nikon quietly launched a new “Self Service Repair” section on their website Why the Nikon Zf is the perfect street photography camera Six Nikon products receive the 2024 Red Dot Award The official Nikon Japan online store has a three-month wait time for the Nikon NIKKOR Z 28-400mm f/4-8 VR lens The Voigtlander […]

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Samyang is getting ready to announce their first AF 35-150mm f/2-2.8 lens for Leica L-mount

By PR admin | Published: May 24, 2024

Samyang is getting close to releasing their first AF 35-150mm f/2-2.8 lens for Leica L-mount (the lens already exists for E-mount). The official announcement date is scheduled for June 4th, 2024. This will be Samyang’s first L-mount lens since they joined the L-mount alliance:

Posted in Samyang| Tagged , , | 6 Comments

Skylum announced a new photo editing app for professional portrait photographers

By PR admin | Published: May 24, 2024

Skylum announced a new photo editing app for professional portrait photographers. Set for release in September 2024, the new editing app, is designed to empower photographers by automating routine face retouching processes through an efficient, AI-optimized workflow that runs locally on the user’s device. This innovative tool will make retouching as easy as applying presets, […]

Posted in Skylum| Tagged , | 18 Comments

New ON1 Photo RAW 2024.5 sneak peek

By PR admin | Published: May 24, 2024

ON1 will release a new Photo RAW version 2024.5 in June – here is a sneak peek: Version 2024.5 will introduce several new features including a vastly improved Super Select AI that will identify and select any object, speeding up adjustments for areas like clothing, hair, and skin. The upgraded Quick Mask AI Tool offers […]

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