Author Archives: PR admin

New lenses coming from Thypoch, 7Artisans, Viltrox, and TTartisan (2025 CP+ show)

Thypoch to release a new Simera 75mm f/1.4 lens and a 21mm f/1.4 lens (the 21mm will come later this year). 7Artisans is expected to introduce two new lenses: 50mm f/1.8 AF (pictured above) and 85mm f/1.8 AF lenses for L-mount). Viltrox is preparing to launch several new lenses (additional information). Update: see the latest […]

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Tokina to announce a new fast zoom lens for Fujifilm X-mount

Tokina is going to announce a new fast zoom lens for Fujifilm X-mount. Here are some partial pictures of the upcoming lens: What do you think the focal lens is based on the above pictures? Tokina already has several mirrorless lenses for Fujifilm X-mount, but it seems that the new lens will be the first […]

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What else is new?

The latest Leica SL3-S camera is now in stock Another Leica photographer’s jacket collaboration – this time with Shackleton (new Leica x Shackleton Frank Hurley waterproof jacket for active photographers) Nikon released Q3/2025 financial results Ricoh Imaging headquarters relocation notice Valoi Medium Format Film Scanner – 35mm Adapter Available

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DxO now has 100,000 Optics Modules (supports the new Canon, Nikon, Sony, Leica, and Panasonic cameras and lenses)

This month DxO is celebrating the release of its 100,000th DxO Camera and Lens Module. The latest batch supports the newest equipment from Canon, Nikon, Sony, Leica, Panasonic, and more. Available from today, the new DxO Optics Modules can be found in the latest versions of DxO software: DxO PhotoLab DxO PureRAW DxO FilmPack DxO ViewPoint […]

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Viltrox AF 28mm f/4.5 XF pancake lens for Fujifilm X-mount announced

The previously rumored Viltrox AF 28mm f/4.5 XF pancake lens for Fujifilm X-mount is now officially announced. The Sony E-mount version was released last year. This autofocus APS-C lens weighs just 60g and is 15.3mm thick. It features 6 groups of 6 optical elements, including 2 ED and 2 aspherical elements. The lens has a […]

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Here are 65 camera options you should consider before buying the new OM System OM-3

Here are 65 camera options you should consider before buying the new OM System OM-3 – basically every camera currently available for $2,000 or under is probably a better choice than the new OM System OM-3 (even the Canon R100). Do you like the retro design? The Nikon Zf full-frame camera is very close in […]

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Leica announced a new MagSafe “LUX Grip” for smartphone photography

The previously rumored Leica LUX Grip for smartphone photography is now officially announced. It uses MagSafe to attach to an iPhone – is that strong enough for daily use? Pre-orders Additional informtion:

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Announced: OM System OM-3 camera, 17mm + 25mm f/1.8 II, and 100-400mm lenses

The previously reported OM System OM-3 camera, 17mm + 25mm f/1.8 II, and 100-400mm lenses are now officially announced: Pre-orders: Adorama | B&H Photo | WEX Photo | Foto Erhardt | Foto Koch OM System OM-3 videos Previous coverage (specs, press release, additional pictures) Additional information:

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Additional information on the upcoming Viltrox AF 35mm f/1.2 LAB lens for Sony E and Nikon Z cameras

On the day Nikon announced their new Nikkor  Z 35mm f/1.2 lens, we got some more details on the upcoming Viltrox AF 35mm f/1.2 LAB lens for Sony E and Nikon Z cameras:

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OM System announcement in 17 hours

In 17 hours OM System will officially announce the following new products: OM-3 camera M.Zuiko Digital ED 17 mm f/1.8 II M.Zuiko Digital ED 25 mm f/1.8 II M.Zuiko Digital ED 100-400 mm f/5.0-6.3 IS II Here are the latest leaks from 43addict:

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