Category Archives: Hasselblad

Second teaser released for the upcoming Hasselblad mirrorless medium format camera

By PR admin | Published: June 20, 2016

Hasselblad released a second teaser for the upcoming Hasselblad mirrorless medium format camera. Here is the first teaser from few days ago:

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More on the upcoming Hasselblad mirrorless medium format camera

By PR admin | Published: June 17, 2016

Next week (June 22nd at 14:00 CET) Hasselblad will announce a new mirrorless medium format camera that will have the same 50MP sensor/platform as the CFV-50C digital back. The new camera will be compatible with the existing Hasselblad medium format lenses.

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New Hasselblad mirrorless camera to be announced on June 22nd at 14:00 (CET)

By PR admin | Published: June 17, 2016

A quick update to my last post about the upcoming Hasselblad camera – the official announcement will be on June 22nd at 14:00 (CET). You can see part of the camera in the attached screenshot above. The camera was described to me as mirrorless, “very special”, “beautiful”, with an unusual aspect ratio. You can watch […]

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Hasselblad rumored to announce a new camera next week

By PR admin | Published: June 17, 2016

Next week (on June 22nd or the 23rd) Hasselblad is rumored to announce a new camera. I got this information from two different sources and I am now trying to get more details about this new camera. Update #1: a reader sent me the link to this 50MP CCD full frame sensor. Update #2: New Hasselblad […]

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Hasselblad H6D experience roadshow report from Hong Kong

By PR admin | Published: May 21, 2016

Shriro, the local distributor for Hassy and Broncolor, has been holding low-key roadshows on the new H6D and several other lighting accessories at several camera stores, and having missed out a few weeks ago, I managed to make up for some lost opportunity a day ago. Although, I didn’t get to test it for long […]

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What will be the secret Hasselblad camera?

By PR admin | Published: April 13, 2016

We already saw several hints in the past weeks that Hasselblad will be entering the prosumer market with a new camera. Photothunk made a very good analysis of the current situation at Hasselblad and had this to say about the upcoming camera:

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Hasselblad to enter prosumer market

By PR admin | Published: April 8, 2016

Hasselblad already sold out their last Lunar camera (still available in the US) and now “the Swedish medium-format giant still has plans to open up its professional dominated market to a wider audience”. Hasselblad’s CEO also said that the company’s next move will be “from professional to the prosumer. That’s the arena we see as a […]

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Two Hasselblad H6D medium format cameras announced (H6D-50c, H6D-100c with 4k video)

By PR admin | Published: April 7, 2016

The rumored Hasselblad H6D medium format camera I already reported on is now officially announced. Two different models were indeed introduced: Hasselblad H6D-50c 50MP 43.8 x 32.9mm CMOS Sensor 16-Bit Color, 14-Stop Dynamic Range Hasselblad Natural Color Solution Full HD 1080p RAW Video at 30 fps ISO 100-6400, Shooting Up to 2.3 fps Shutter Speeds: […]

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