Category Archives: Sony

The next lens from Sony: FE 24-70mm f/2.8 GM II

By PR admin | Published: March 30, 2022

After the FE PZ 16-35mm f/4 G lens announcement, the next lens from Sony will be the FE 24-70mm f/2.8 GM II: The new version should have overall improvements from the current Sony FE 24-70mm f/2.8 GM version.

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New Tamron lens rebates in the US

By PR admin | Published: March 28, 2022

Tamron introduced new lens rebates in the US – up to $200 off on select Tamron lenses for Sony full-frame mirrorless cameras with free accessories (offer expires April 10th, 2022): Adorama B&H Photo

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3% to 31% Sony price increase coming on April 1st in Japan

By PR admin | Published: March 24, 2022

Sony will have a 3% to 31% price increase coming on April 1st. For now, the price increase is only in Japan, but I think it will later propagate to the rest of the world. Many companies including Nikon, Canon, Leica, TTartisan, Tokina, Zeiss, and Capture One already had price increases for their products.

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Pre-orders for the new Sony FE PZ 16-35mm f/4 G lens are now open

By PR admin | Published: March 23, 2022

Pre-orders for the new Sony FE PZ 16-35mm f/4 G (SELP1635G) lens are now open: Adorama Amazon B&H Photo WEX Erhardt Calumet

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Announced: Sony FE PZ 16-35mm f/4 G (SELP1635G) lens

By PR admin | Published: March 22, 2022

The previously rumored Sony FE PZ 16-35mm f/4 G (SELP1635G) lens is now officially announced: Pre-orders: Adorama | B&H | WEX | Erhardt | Calumet Review at 42West Review at Explora Additional coverage Hands-on report Product page Press release Related videos:

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Here are the first leaked pictures of the upcoming Sony FE PZ 16-35mm f/4 G (SELP1635G) lens

By PR admin | Published: March 17, 2022

Here are the first leaked pictures of the upcoming Sony FE PZ 16-35mm f/4 G (SELP1635G) lens that is supposed to be priced at £1,299:

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Sony medium format camera rumors

By PR admin | Published: March 15, 2022

There are some old rumors that have been going around again about an upcoming Sony medium format camera. Here is the recap I recently received from a new source:

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Updated list of upcoming cameras and lenses that are already registered online but not yet officially announced

By PR admin | Published: March 15, 2022

Here is an updated list of upcoming cameras and lenses that are already registered online but not yet officially announced:

Also posted in Canon, Fuji, Nikon| Tagged | 3 Comments

Sony claims to be the #1 mirrorless camera and lens brand for 2021 in North America according to “Sony Internal Research” and “NPD Group”

By PR admin | Published: February 16, 2022

Sony claims to be the #1 mirrorless camera and lens brand for 2021 in North America according to “Sony Internal Research” and “NPD Group“:

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Sony Japan removed all A-mount lenses from website

By PR admin | Published: February 10, 2022

The Sony A-mount has been dead for a long time and now Sony Japan finally removed all A-mount lenses from their websites and marked them as discontinued – here is a report from SonyAddict:

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