Category Archives: Sony

Sony a7r IV mirrorless camera announcement

By PR admin | Published: July 16, 2019

Watch the official Sony press event live here (see the specs at the bottom of this post). Liveblogging:

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Surprise: Sony to announce a new 61MP Sony a7r IV mirrorless camera today (ILCE-7RM4)

By PR admin | Published: July 16, 2019

Nobody expected that: today Sony will announce a new a7r IV mirrorless camera today (ILCE-7RM4) with a new 61MP sensor. There will be also a few new accessories: VG-C4EM (battery grip), ILCE-7RM4, and XLR-K3M. Update – watch the liveblogging of the press event here: Sony a7r IV mirrorless camera announcement Update – the new a7r IV is […]

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Sony to hold a “special live event” tomorrow (Tuesday)

By PR admin | Published: July 15, 2019

Sony will hold a “special live event” tomorrow, Tuesday, July 16, at 10:00 am EST. There is no reliable information about what exactly will be announced, but the new products will be photography related (AlphaUniverse, #sonyalpha). Stay tuned for additional information.

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New Sony savings/rebates in the US

By PR admin | Published: July 14, 2019

Sony has new rebates in the US – check the detlais at Adorama and B&H Photo – up to $1,000 off for a limited time:

Also posted in Deals| Tagged | 1 Comment

Sony FE 35mm f/1.8 lens officially announced (SEL35F18F)

By PR admin | Published: July 9, 2019

The previously rumored Sony FE 35mm f/1.8 lens is now officially announced (SEL35F18F). The US price is $748: Adorama | B&H. E-Mount Lens/Full-Frame Format One Aspherical Element Linear Autofocus Motor; Internal Focus Customizable Focus Hold Button Dust and Moisture-Resistant Construction Nine-Blade Circular Diaphragm Sample photos can be found here Press release:

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Confirmed: Sony to announce a new 35mm f/1.8 FE lens (SEL35F18F)

By PR admin | Published: July 9, 2019

Nokishita reports that Sony will soon announce a new 35mm f/1.8 FE lens SEL35F18F (previously rumored here). For several hours reportedly Sony is working on a new website for the SEL35F18F. Stay tuned for additional details.

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The latest camera global market share: Canon 40.5 %, Nikon 19.1 %, Sony 17.7 %

By PR admin | Published: July 8, 2019

Here is the latest global market share: Canon 40.5 % (+ 3.9) Nikon 19.1 % (- 2.7) Sony 17.7 % (- 0.7) Fujifilm: 5.1 % (+ 1.3) Olympus: 2.8 % (+ 0.1) The digital camera market was down 22% in 2018. The top five companies hold 85.2% market share with a total of 20,290,000 units (-22.2%). Other recent […]

Also posted in Canon, Fuji, Nikon, Olympus| Tagged , , | 2 Comments

An updated list of registered but not yet officially announced cameras

By PR admin | Published: July 3, 2019

Here is an updated list of registered but not yet officially announced cameras from the major brands:

Also posted in Canon, Fuji, Leica, Nikon, Olympus| Tagged , , , , | 4 Comments

Sony rumored to announce a new 35mm f/1.8 FE (SEL35F18F) lens

By PR admin | Published: June 27, 2019

Sony will soon announce a new 35mm f/1.8 FE (SEL35F18F) lens according to Nokishita. A new SEL35F18F lens has been added to Sony’s latest products list (unless it’s a misatke).

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Daniel Loeb calling for Sony to spin off sensor business

By PR admin | Published: June 14, 2019

Financial Times (behind a paywall) just published an article entitled “Daniel Loeb calls on Sony to sell sensors business.” Loeb’s Third Point, in a letter to investors today, according to the FT, publicly acknowledged it had built up a USD$1.5B stake in Sony. Loeb is apparently calling for Sony to hive off its sensors business, […]

Posted in Sony| Tagged | 8 Comments