
Fujifilm India, whose employees obviously have a sense of humor, has issued an official apology with the hashtag #sorrynotsorry—read the full text for yourself:

Today, FujiAddict confirmed previous rumors indicating that a new Fujifilm X-T30 III camera will be announced in October (October 23rd?), together with a new XC 13-33mm f/3.5-6.3 lens. Here are the rumored Fujifilm X-T30 III camera specifications:

FujiAddict spotted that the Fujifilm X-T30 II camera is listed as discontinued at B&H Photo (still listed as discontinued at the time this post was published): If you have a basic understanding of how inventory management and the industry work, you would know that Fujifilm will never officially admit any product discontinuation until it has […]

Fujifilm is rumored to release a new XC 13-33mm f/3.5-6.3 lens later this year (2025). The lens was on Fuji’s roadmap: Fujifilm affordable wide zoom lens XC lineup: Size 40-50mm 60-70mm diameter Weight 130-170g List of lenses Fujifilm is considering / working on This could be a potential replacement for the current XC 15-45mm f/3.5-5.6 […]

The Fujifilm GFX Eterna 102MP medium format cinema camera will be officially released on September 11th right beore the International Broadcast Convention (IBC) in Amsterdam (September 12-15, 2025). The GFX Eterna will be the first large-format digital filmmaking camera in the company’s history. Here is what we know so far: